Reaching New Podcast Listeners with Email | 125
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What if your next new podcast listener doesn’t come from social media, another podcast, or a bigger audience? It’s easy to assume you need more content or a huge email list before you can reach new people but you may already have access to new listeners through the relationships and audiences you’ve built.
In this episode of Not Your Mom’s Sales Podcast, Julie Deem shares how to use newsletter swaps to introduce your podcast to new, relevant listeners. You’ll learn how to find the right collaboration partners and what to track afterward so you can see whether those new listeners are actually engaging with your content.
FAQ:
What is a newsletter swap?
A newsletter swap is a collaboration between two people who have email audiences.
Can newsletter swaps help grow a podcast?
Yes. A newsletter swap can introduce your podcast to a new audience that already trusts the person making the recommendation.
Do I need a large email list to do a newsletter swap?
No. A small but engaged email list can still provide value.
Make an appointment to discover if podcasting is a good fit for you. https://calendar.app.google/8yGqJm9ZgnuWYnAe9
Extra resources at:
https://www.thebusinesspodcasteditor.com/
Have a question? Send me a message on Instagram:
https://www.instagram.com/indymompreneur/