In this video, I break down exactly how to talk to sellers in your real estate investing business without sounding like a salesperson... and why being a "reluctant buyer" closes more deals than any script ever will.

This is one of the most important skills in real estate investing, whether you're doing houses or land. And it's the one thing most beginners avoid the most.

You'll learn the 5 principles I use on every single seller call, the 3 questions that uncover the real motivation behind a sale, and the 4-part formula for doing deals consistently (no matter the market).

== TIMESTAMPS ==
0:00 - Why talking to sellers is the #1 skill in REI
1:21 - You don't need six-pack abs to be good at sales
2:38 - Rule 1: Sound like a reluctant buyer, not a salesperson
3:39 - Rule 2: Ask more questions than you talk
4:27 - Rule 3: Focus on solving problems, not buying property
4:52 - The live seller call I recorded yesterday (two lots, 80-year-old couple)
5:49 - Rule 4: Don't be afraid to make offers
6:23 - Rule 5: Confidence comes from repetition, not scripts
7:00 - Why the less you know before a call, the better
7:18 - The 4-part formula for doing deals (marketing, sellers, offers, follow-up)
9:12 - The 3 questions to ask every seller
10:16 - Talk to 5 people a day and you can't NOT do deals

This video covers how to talk to sellers in real estate, how to negotiate with motivated land sellers, and how to use the reluctant buyer approach to close more deals without sounding salesy. Whether you're a complete beginner trying to get over your fear of the phone, or an experienced investor looking to sharpen your seller conversations, this training will give you a simple, repeatable framework you can use on your very next call. Joe McCall has been investing in real estate since 2006 and has helped thousands of students close land and house deals across the country.

In Part 2 of this series, I share 10 specific ways I'm using AI right now in my real estate investing business.

From analyzing markets and underwriting deals to automating follow-up with AI voice agents, these are practical tools and tactics you can start using today... even if you've never touched AI before.

Here's part 1 of this series: • Is AI About to Crash the Real Estate Market?

If you caught Part 1, you know the backstory: a viral Citron Research article predicting AI could crash the economy by 2028.

This episode is the action plan.

I walk through how I use ChatGPT to pick markets, build custom tools without writing code, generate personalized direct mail, automate lead follow-up, and spot motivated sellers before anyone else.

I also show you how to future-proof your income so you're not the one getting replaced.

== TIMESTAMPS ==
0:00 - Welcome back (Part 2 intro)
0:40 - Quick recap of the Citron Research article
1:23 - AI won't replace you... but someone using AI will
1:59 - #1: Learn AI tools before your competitors do
2:19 - How I built a custom GPT overnight (no code)
3:55 - #2: Use AI to analyze markets (fantasy baseball example)
5:38 - Always double-check AI's answers
6:09 - #3: Automate your lead generation with AI
7:06 - #4: Use AI to underwrite deals and find comps
7:45 - How I use Manus to scrape and analyze deal data
8:15 - #5: Build your online presence with AI content
8:32 - Consistency builds authority, authority builds deal flow
8:40 - #6: AI as your research assistant
9:37 - Comparing markets and uploading spreadsheets to AI
10:27 - #7: Use AI to find off-market sellers
11:06 - Finding the gap between appraised value and sale price
11:59 - #8: Automate your follow-up with AI voice agents
12:49 - #9: Spot opportunities others miss (AI-disrupted markets)
13:24 - Mastercard HQ example: where layoffs create motivated sellers
13:53 - #10: Futureproof your income streams
15:40 - Wrap-up

Is AI about to crash the real estate market? A viral report from Citron Research imagines what the economy looks like in 2028 after AI disrupts everything... and the predictions are wild.

In this episode, I break down the article, what it means for real estate investors, and 9 things you can do right now to prepare (and profit) from the disruption.

Whether you're flipping houses, holding rentals, or just getting started in real estate investing, AI is going to change the game. The question is whether you'll be ready.

I share my take on which markets to avoid, where to buy, why seller financing is about to become your best friend, and how to build a war chest for the dip.

== TIMESTAMPS ==
0:00 - The prediction that's scaring Wall Street
0:25 - Why AI disruption is different this time
1:42 - The Citron Research article (written from 2028)
3:19 - Stock market crash, 10% unemployment, white collar layoffs
4:41 - Why SaaS companies are collapsing
6:10 - AI is coming for the middleman (including realtors)
7:31 - Displaced workers flooding the gig economy
8:05 - Private credit blowups and grandma's annuity
9:27 - What real estate investors should do NOW
9:37 - Get out of tech-heavy markets
9:47 - Buy in migration destination cities
10:28 - Stay in affordable price ranges
11:02 - Think rentals instead of flipping
12:36 - Hunt for distressed white collar sellers
12:52 - Avoid luxury rentals and Airbnb
13:03 - Look for properties near infrastructure projects
13:18 - Keep debt low and stay conservative
14:16 - Become the bank with seller financing
15:17 - Build a war chest for the dip
15:58 - Part 2 preview: 10 things to do with AI right now

Real estate investing isn’t complicated.

But it isn’t easy either.

Over the years, I’ve noticed the investors who succeed tend to follow the same basic rules, and the ones who struggle usually break them without even realizing it.

In this episode of REI In Your Car, I go through 10 rules for success in real estate investing. These aren’t theories. These come from real deals, real failures, and real experience.

We talk about why most people quit too early, why consistency matters more than strategy, and why you have to treat this like a business if you want real results.

If you’re serious about building a real estate investing business, these rules will save you a lot of time, frustration, and money.

What I Cover:

0:00 – Real Estate Is Hard (And That’s Normal)
0:12 – Why Most People Never Make Money
0:33 – Rule #1: Be Ready To Work
0:52 – Rule #2: Expect Failure
1:15 – Rule #3: Treat It Like A Business
1:47 – Rule #4: Consistency Wins
2:05 – Rule #5: Follow The Numbers
2:23 – Rule #6: Ignore The Drama
2:36 – Rule #7: Rejection Is Part Of The Game
2:42 – Rule #8: Believe Deals Exist
3:04 – Rule #9: Stop Blaming The Market
3:18 – Rule #10: Keep Going Longer Than Everyone Else

Real estate investing is hard.

And that’s actually the good news.

Because the reason most people fail isn’t the market, competition, the economy, or the tools they’re using.

It’s because they quit.

In this episode of REI In Your Car, I break down the honest truth about real estate investing — why it’s harder than most gurus say, why most people never make money, and why the solution isn’t finding a magic strategy.
It’s doing the work.

We’ll also talk about why data beats drama, why rejection is part of the process, and how the investors who succeed simply outlast everyone else.

If you’ve been feeling discouraged, blaming the market, or wondering why things aren’t working yet… this episode will reset your perspective.

What I Cover:

0:00 – The Truth About Working For Yourself
0:10 – Real Estate Is Hard (And That’s Okay)
0:31 – Why Most Gurus Sugarcoat This Business
0:53 – The Reality: Most People Fail
1:18 – Why Every Business Takes Work
1:47 – The Investors Who Actually Succeed
2:01 – Data Beats Drama
2:05 – Stop Letting Emotions Control You
2:23 – The Numbers Behind Getting a Deal
2:36 – Why Rejection Is Part of the Game
2:42 – Believing Deals Are Out There
3:04 – The Problem With Blaming the Market

Most people think they need money, marketing, or complicated systems to do their first land deal.
They don’t.

In this episode of REI In Your Car, I break down the fastest, cheapest, most ignored way to get a land deal — using the phone.

No direct mail.
No ads.
No excuses.

If you can have 15 real conversations a day for 10 days, you can lock up a deal. I’ll show you exactly who to call, what to say, and how to turn realtors into a deal pipeline.

This works for land.
It works for houses.
And almost nobody does it — which is why it works.

If you want to win in 2026, you can’t play the same pricing game you played before.

In this REI In Your Car episode, I break down exactly how I’m changing my strategy this year—why I’m pricing more aggressively, moving deals faster, and focusing on velocity instead of squeezing every last dollar out of a deal.

I walk you through my real numbers, my marketing plan, and what I’m seeing right now with motivated sellers, buyer demand, and competition. If you’re wholesaling land or houses and want to survive (and thrive) in a shifting market, this matters.

This is my public accountability for 2026—and I want you to ride along with me.

What you’ll learn:

► Why faster deals beat bigger profits in this market
► How I’m adjusting offers based on today’s prices (not last year’s)
► My exact deal targets and minimum profit goals
► Why aggressive pricing upfront beats price drops later
► How fewer competitors actually helps you right now