You might not think trademarks have much to do with your work as a marketing or branding professional.

But if you're naming businesses, products, programs, or creating logos and other brand assets, trademark considerations can become an important part of the process.

In this episode, I’m looking at trademarks from two sides of the marketing and branding world: protecting your own business and helping protect your clients. I’m also sharing how you can become more knowledgeable about trademarks without stepping outside your lane.

You don't need to practice law. You don't need to become a trademark attorney. But you can learn how to spot potential trademark issues, recognize when a trademark should be part of the conversation, and know when it's time to bring in someone who specializes in this area.

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Explore Services offered by Trademarks with Chelsea (including flat fee schedule)

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