『Property Developers Playbook』のカバーアート

Property Developers Playbook

Property Developers Playbook

著者: Jonathan Stobbs & Kieron Shepherd
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概要

Property Developers Playbook is your go-to podcast to the world of property development and investment. Hosted by Jonathan Stobbs and Kieron Shepherd, who both have experience as developers and as main contractors, this podcast dives into the strategies, challenges, and rewards of real estate development. Whether you're a contractor looking to transition into development or an investor looking to scale, each episode provides actionable insights, dos and don’ts, and first-hand experiences from those on the ground. Join us as we interview top developers, tackle common pitfalls, explore innovative solutions, and discuss the mindset required to thrive in property development. Property Developer’s Playbook is more than just advice; it’s a blueprint for unlocking your potential in property development. Tune in to start building your knowledge, confidence, and your success. マネジメント・リーダーシップ リーダーシップ 経済学
エピソード
  • 41: Navigating Fees, Finance, and Residual Land Value
    2026/03/02
    In this episode, Jonathan and Kieron dive deep into the analytical engine of property development: deal appraisal and financial modeling. Moving beyond the excitement of finding a site, the duo breaks down the core components of a professional appraisal, from Gross Development Value (GDV) and build costs to finance fees and section 106 agreements. KEY TAKEAWAYS The fundamental goal of an appraisal is to work backward from the GDV, subtracting all costs (build, finance, professional fees, and profit) to determine the maximum price you can pay for the land. While lenders often look at ‘profit on cost’, developers should also aim for a ‘profit on GDV’ between 23% and 25% (typically equating to 30% on cost) to ensure a healthy buffer. Always model worst-case scenarios, such as build costs rising by 10% or GDV dropping by 5%, to see if the project remains viable under pressure. An industry-standard 10% contingency is non-negotiable for most lenders and serves as a vital safety net for unforeseen "abnormals" like moving underground drains or trees. Presenting a professional "offer pack" with detailed numbers to an agent or vendor builds credibility and justifies why your offer might be lower than the asking price. BEST MOMENTS "Property development is a numbers game. This clarity gives you more confidence when you go and make those offers because you come across more credible." "A spreadsheet is only as good as the data that goes in it. It can't magic answers for you; if you put in bad data, you're going to get bad results." "Don't get too emotional, this is a business. Keep it simple, stupid." "I'd rather make an offer that works for you than try to just buy the work." "The first time you get in a car, you're like, 'How do I do everything?' The more you do [appraisals], the quicker it becomes just like driving." HOST BIOS Jonathan is a property developer and entrepreneur with a background in finance and construction. Originally from South Africa, he holds degrees in Accounting and Auditing and relocated to England in 2003. He gained financial and operational experience at firms such as RSM, Prudential, and Baker Tilly before transitioning into property. Since 2014, Jonathan has managed major commercial-to-residential conversions and new build developments, particularly across the South West. His analytical mindset and on-the-ground experience help listeners navigate the property world with confidence. Kieron is a construction expert and entrepreneur with over 20 years of industry experience. Starting as a mason, he went on to found Shepherd Construction in 2012, delivering projects across both the public and private sectors. From extensions to luxury new builds, Kieron has earned a reputation for quality, precision, and strong leadership. As Managing Director, he’s involved in every stage—from design to delivery—offering a no-nonsense, deeply practical perspective to anyone looking to build with success. https://www.facebook.com/jonathan.stobbs.7/ https://www.linkedin.com/in/jonathanstobbs/ https://www.instagram.com/jonathan.stobbs/ https://www.facebook.com/kieron.shepherd.73 https://www.linkedin.com/in/kieron-shepherd-83b979aa/ https://www.instagram.com/kieron__shepherd/ https://www.propertydevelopersplaybook.co.uk/ Book your seat now on our 3 day live event Property Developers Bootcamp https://www.propertydevelopersiq.co.uk/pdblive
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    25 分
  • 40: Securing Development Funding in 2026: Direct to Lender vs. Using a Broker
    2026/02/23
    In this episode, Jonathan and Kieron break down the complexities of securing property development finance in 2026. The duo explores the ‘capital stack’, explaining the roles of equity, senior debt, and mezzanine finance, while comparing the pros and cons of working with brokers versus going directly to lenders. They share their understanding of the various fees involved, from arrangement and exit fees to monitoring surveyors, and learn exactly what lenders are looking for, including credible exit strategies and developer track records. KEY TAKEAWAYS Development funding typically consists of developer equity, senior debt (usually 65-70% of Gross Development Value), and potentially ‘stretch senior’ or mezzanine finance to bridge gaps. Brokers offer access to a wider market and handle ‘packaging’ the deal, while going direct can save on fees and help build long-term institutional relationships. Developers must account for a wide array of costs beyond interest, including arrangement fees, exit fees, commitment fees, legal fees for both parties, and valuation fees. Lenders care most about a credible Plan A exit strategy, the developer’s experience/team, and having ‘skin in the game’ through equity or planning uplift. Over-communicating with lenders and being realistic about build costs and timelines (including a 10% contingency) is vital to preventing defaults and high-interest penalties. BEST MOMENTS "Securing funding is one of the biggest bottlenecks in property development. It’s not just a loan; it’s structured risk." "For a newbie, it can be quite daunting, especially when you're borrowing hundreds of thousands or millions for a project, not just a home." "Lenders aren't just funding the project; they're funding the risk profile of the developer." "You’re looking for this person [a broker] to be almost just outside of your team but still part of it." "Every development project is a business, and like every business, you need a plan, and you need to know how you plan to repay." HOST BIOS Jonathan is a property developer and entrepreneur with a background in finance and construction. Originally from South Africa, he holds degrees in Accounting and Auditing and relocated to England in 2003. He gained financial and operational experience at firms such as RSM, Prudential, and Baker Tilly before transitioning into property. Since 2014, Jonathan has managed major commercial-to-residential conversions and new build developments, particularly across the South West. His analytical mindset and on-the-ground experience help listeners navigate the property world with confidence. Kieron is a construction expert and entrepreneur with over 20 years of industry experience. Starting as a mason, he went on to found Shepherd Construction in 2012, delivering projects across both the public and private sectors. From extensions to luxury new builds, Kieron has earned a reputation for quality, precision, and strong leadership. As Managing Director, he’s involved in every stage—from design to delivery—offering a no-nonsense, deeply practical perspective to anyone looking to build with success. https://www.facebook.com/jonathan.stobbs.7/ https://www.linkedin.com/in/jonathanstobbs/ https://www.instagram.com/jonathan.stobbs/ https://www.facebook.com/kieron.shepherd.73 https://www.linkedin.com/in/kieron-shepherd-83b979aa/ https://www.instagram.com/kieron__shepherd/ https://www.propertydevelopersplaybook.co.uk/ Book your seat now on our 3 day live event Property Developers Bootcamp https://www.propertydevelopersiq.co.uk/pdblive
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    36 分
  • 39: How to Find Sites in 2026: Old Fundamentals, New Tech
    2026/02/16
    In this episode, Kieron and Jonathan discuss the evolving landscape of site finding in 2026. While the core principles of development remain steady, the tools and technologies available to developers have shifted significantly. The duo explores traditional methods like direct vendor letters and building relationships with agents, while highlighting how new software and AI integration are streamlining the research process. KEY TAKEAWAYS Traditional methods like direct-to-vendor letters and building strong relationships with both residential and commercial agents remain effective, though they now require a more targeted approach. Modern software (like Nimbus Maps or Searchland) and AI tools are excellent for quickly rejecting bad deals, but they don't replace the need for human judgment and ‘gut feel’. Landowners are more informed about planning potential in 2026, which can lead to higher price expectations and the need for more complex structures like joint ventures. Site finding is a continuous business process, not a one-off task. Maintaining a pipeline of potential deals is crucial for better negotiation leverage. Developers should focus on controlling land through options or conditional contracts rather than outright ownership to minimise financial and planning risk. BET MOMENTS "The fundamentals haven't changed, but the speed and tools have." "The tools don't find the deals; they remove bad ones faster." "Consistency beats cleverness." "Site finding is a pipeline; it's not a one-off task." "Developers don't just find sites, they create them." HOST BIOS Jonathan is a property developer and entrepreneur with a background in finance and construction. Originally from South Africa, he holds degrees in Accounting and Auditing and relocated to England in 2003. He gained financial and operational experience at firms such as RSM, Prudential, and Baker Tilly before transitioning into property. Since 2014, Jonathan has managed major commercial-to-residential conversions and new build developments, particularly across the South West. His analytical mindset and on-the-ground experience help listeners navigate the property world with confidence. Kieron is a construction expert and entrepreneur with over 20 years of industry experience. Starting as a mason, he went on to found Shepherd Construction in 2012, delivering projects across both the public and private sectors. From extensions to luxury new builds, Kieron has earned a reputation for quality, precision, and strong leadership. As Managing Director, he’s involved in every stage—from design to delivery—offering a no-nonsense, deeply practical perspective to anyone looking to build with success. https://www.facebook.com/jonathan.stobbs.7/ https://www.linkedin.com/in/jonathanstobbs/ https://www.instagram.com/jonathan.stobbs/ https://www.facebook.com/kieron.shepherd.73 https://www.linkedin.com/in/kieron-shepherd-83b979aa/ https://www.instagram.com/kieron__shepherd/ https://www.propertydevelopersplaybook.co.uk/ Book your seat now on our 3 day live event Property Developers Bootcamp https://www.propertydevelopersiq.co.uk/pdblive
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    30 分
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