Struggling to write a professional bio that truly represents you? On this episode of The Clinic Marketing Podcast, we break down the essential elements of an effective bio and why it’s one of the most important parts of your website. Whether you’re a chiropractor, massage therapist, acupuncturist, or any other healthcare professional, a well-written bio can help you build trust, establish connections, and stand out from the competition.

Darcy shares a step-by-step guide and introduces a free, customizable bio template to help you get started. Tune in to learn what details to include, how to make your bio resonate with your audience, and where to download the template that makes crafting your bio a breeze.

👉 Download the free bio template here: propelyourcompany.com/chiropractic-bio-website-template

Grab your guide to improving your website About Us Page here: https://propelyourcompany.com/your-about-us-page/

Send in your questions. ❤ We'd love to hear from you!

Webinar: The Hidden SEO Mistakes Costing Clinics Patients Right Now (And Easy Fixes You Can Start Making This Week)

Save your spot: https://propelyourcompany.com/june/

** Can’t make it live? Register anyway. You’ll get access to the limited-time replay. ***

🎉 LIVE Webinar:

👉Save your spot: https://propelyourcompany.com/june/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/

Let's Stay Connected:

• Website - https://propelyourcompany.com/
• Free SEO Training 🎉 - https://propelyourcompany.com/learn
• Instagram
• Facebook
• YouTube

>> Get Started with C...

Whether your website uses the StoryBrand framework, another messaging framework, or simply has strong marketing copy, great messaging alone isn't enough to improve your search rankings.

StoryBrand is an excellent framework for creating clear, patient-focused messaging and stronger calls to action, but it wasn't designed to improve your SEO. That's why many clinic owners are surprised when they redesign their website, love the new messaging, and then wonder why their Google rankings, Google Maps visibility, or AI search presence don't improve.

In this episode, you'll learn why messaging and SEO solve two different problems, and how combining the two creates a website that's both patient-friendly and search-friendly. We'll cover how to keep the messaging you love while using the language your future patients are actually searching for, organizing your content for Google and AI search platforms like ChatGPT and Gemini, and avoiding common website mistakes that can limit your online visibility.

If you're planning a website redesign, updating your content, or simply want more patients to find your clinic online, this episode will help you create a website that's easier for patients to trust and easier for search engines and AI to recommend.

Episode Webpage, blog, and show notes: https://propelyourcompany.com/website-messaging-and-seo/

Book a discovery call: https://calendly.com/propelyourcompany/discovery-call

Send in your questions. ❤ We'd love to hear from you!

Webinar: The Hidden SEO Mistakes Costing Clinics Patients Right Now (And Easy Fixes You Can Start Making This Week)

Save your spot: https://propelyourcompany.com/june/

** Can’t make it live? Register anyway. You’ll get access to the limited-time replay. ***

🎉 LIVE Webinar:

👉Save your spot: https://propelyourcompany.com/june/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/

Let's Stay Connected:

• Website - https://propelyourcompany.com/
• Free SEO Training 🎉 - https://propelyourcompany.com/learn
• Instagram
• Facebook
• YouTube

>> Get Started with C...

Looking for an easy way to strengthen your clinic's SEO without constantly creating new content?

Internal linking is one of the most overlooked SEO strategies, yet it can have a significant impact on how Google, AI search platforms, and potential patients navigate and understand your website.

In this episode, you'll learn why internal links matter, how they improve your website's structure, and simple ways to use them to strengthen your service pages, condition pages, blog posts, and other important content.

Episode webpage and show notes: https://propelyourcompany.com/internal-linking/

In this episode, you'll learn:

• What internal linking is and why it matters for SEO
• How internal links help Google and AI search better understand your website
• The biggest internal linking mistakes clinic websites make
• Which pages should receive the most internal links
• Simple strategies you can implement without creating new content
• How internal linking improves both search rankings and the patient experience

Whether you're a chiropractor, physical therapist, dentist, med spa, or another healthcare provider, this episode will show you one of the simplest ways to improve your website's SEO and help patients find the information they need.

Send in your questions. ❤ We'd love to hear from you!

Webinar: The Hidden SEO Mistakes Costing Clinics Patients Right Now (And Easy Fixes You Can Start Making This Week)

Save your spot: https://propelyourcompany.com/june/

** Can’t make it live? Register anyway. You’ll get access to the limited-time replay. ***

🎉 LIVE Webinar:

👉Save your spot: https://propelyourcompany.com/june/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/

Let's Stay Connected:

• Website - https://propelyourcompany.com/
• Free SEO Training 🎉 - https://propelyourcompany.com/learn
• Instagram
• Facebook
• YouTube

>> Get Started with C...

Your clinic website may be getting traffic but not appointments. Learn the biggest conversion mistakes and how to improve bookings from Google and AI search.

Episode webpage, blog & show notes: https://propelyourcompany.com/why-patients-leave-your-website-without-booking/

Send in your questions. ❤ We'd love to hear from you!

Webinar: The Hidden SEO Mistakes Costing Clinics Patients Right Now (And Easy Fixes You Can Start Making This Week)

Save your spot: https://propelyourcompany.com/june/

** Can’t make it live? Register anyway. You’ll get access to the limited-time replay. ***

🎉 LIVE Webinar:

👉Save your spot: https://propelyourcompany.com/june/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/

Let's Stay Connected:

• Website - https://propelyourcompany.com/
• Free SEO Training 🎉 - https://propelyourcompany.com/learn
• Instagram
• Facebook
• YouTube

>> Get Started with C...

Your clinic's website may look amazing, but if your pages don't provide enough useful information, they could be hurting your visibility in both Google and AI-powered search.

This episode explains why thin content is one of the most common SEO mistakes healthcare practices make. You'll learn how Google and AI search tools like ChatGPT, Gemini, Perplexity, and Google AI Overviews evaluate your website, why short, generic pages struggle to rank, and what you can do to improve them.

⚡ Episode webpage and show notes: https://propelyourcompany.com/thin-website-content-the-silent-seo-killer/

Whether you're a chiropractor, physical therapist, dentist, medical spa, therapist, or another healthcare provider, you'll discover practical ways to strengthen your website content so it better answers patient questions, builds trust, and increases your chances of being found in both traditional search results and AI-generated recommendations.

In this episode, you'll learn:

• What thin content is and why it hurts your rankings
• How Google and AI search platforms evaluate your website
• Which pages should be expanded first
• Simple ways to create content that attracts more patients without stuffing keywords
• Why better content leads to better visibility, more trust, and more appointments

If you want your clinic to be easier to find online, don't focus only on design. Make sure your content is giving Google, AI search engines, and potential patients a reason to choose your practice.

Send in your questions. ❤ We'd love to hear from you!

Webinar: The Hidden SEO Mistakes Costing Clinics Patients Right Now (And Easy Fixes You Can Start Making This Week)

Save your spot: https://propelyourcompany.com/june/

** Can’t make it live? Register anyway. You’ll get access to the limited-time replay. ***

🎉 LIVE Webinar:

👉Save your spot: https://propelyourcompany.com/june/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/

Let's Stay Connected:

• Website - https://propelyourcompany.com/
• Free SEO Training 🎉 - https://propelyourcompany.com/learn
• Instagram
• Facebook
• YouTube

>> Get Started with C...

Most clinic owners think of social media as a branding or engagement tool, but social media profiles are becoming increasingly important for local SEO, Google Business Profile visibility, and AI-powered search. Google is pulling more information from social platforms. AI systems are using social profiles to verify business information and better understand what businesses do. And patients are often checking social media before booking an appointment. In this episode, you'll learn how to optimize your clinic's social media profiles to support local SEO, improve online visibility, and strengthen your presence in AI search results.

>> Episode webpage, blog, and show notes: https://propelyourcompany.com/optimize-social-media-profiles-for-local-seo-and-ai-search/

Send in your questions. ❤ We'd love to hear from you!

Webinar: The Hidden SEO Mistakes Costing Clinics Patients Right Now (And Easy Fixes You Can Start Making This Week)

Save your spot: https://propelyourcompany.com/june/

** Can’t make it live? Register anyway. You’ll get access to the limited-time replay. ***

🎉 LIVE Webinar:

👉Save your spot: https://propelyourcompany.com/june/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/

Let's Stay Connected:

• Website - https://propelyourcompany.com/
• Free SEO Training 🎉 - https://propelyourcompany.com/learn
• Instagram
• Facebook
• YouTube

>> Get Started with C...

Your website might not need more pages; it may need a cleanup. This 2026 “remove list” walks clinic owners through what to delete, replace, or rewrite on their website to improve SEO, trust, and conversions, including outdated content, generic messaging, weak calls to action, and slow elements that hurt mobile performance.

Episode webpage, checklist, & show notes: https://propelyourcompany.com/what-to-delete-or-rewrite-on-clinic-websites-now/

Send in your questions. ❤ We'd love to hear from you!

Webinar: The Hidden SEO Mistakes Costing Clinics Patients Right Now (And Easy Fixes You Can Start Making This Week)

Save your spot: https://propelyourcompany.com/june/

** Can’t make it live? Register anyway. You’ll get access to the limited-time replay. ***

🎉 LIVE Webinar:

👉Save your spot: https://propelyourcompany.com/june/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/

Let's Stay Connected:

• Website - https://propelyourcompany.com/
• Free SEO Training 🎉 - https://propelyourcompany.com/learn
• Instagram
• Facebook
• YouTube

>> Get Started with C...

Summer can be a slower season for many clinics, making it the perfect time to work on the marketing tasks that often get pushed aside during busier months.

In this episode, we'll cover seven practical marketing updates clinic owners should make before fall arrives. From refreshing your Google Business Profile and improving your website content to planning blog topics and reviewing your SEO performance, these are the same types of improvements that can help clinics finish the year stronger than they started it.

Whether you're a chiropractor, physical therapist, acupuncturist, med spa owner, or another healthcare provider, this episode will help you make the most of the second half of the year.

⭐Episode webpage and show notes: https://propelyourcompany.com/mid-year-marketing-moves-every-clinic-should-make/

📞Book a Discovery Call: https://calendly.com/propelyourcompany/discovery-call

💥Watch the Free Training // The New Rules of Google & AI Search for Clinics: https://propelyourcompany.com/register-clinic-seo-workshop/

Send in your questions. ❤ We'd love to hear from you!

Webinar: The Hidden SEO Mistakes Costing Clinics Patients Right Now (And Easy Fixes You Can Start Making This Week)

Save your spot: https://propelyourcompany.com/june/

** Can’t make it live? Register anyway. You’ll get access to the limited-time replay. ***

🎉 LIVE Webinar:

👉Save your spot: https://propelyourcompany.com/june/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/

Let's Stay Connected:

• Website - https://propelyourcompany.com/
• Free SEO Training 🎉 - https://propelyourcompany.com/learn
• Instagram
• Facebook
• YouTube

>> Get Started with C...