What is Promo Live really like from both sides of the event? In this episode of Promo Perspectives, Nicole Cook sits down with Jackie Cook from the Supplier Sales team and Andy Evans, Distributor Sales Manager and Promo Live host, to get an inside look at what makes Promo Live different.

From the supplier side, Jackie explains how SAGE helps suppliers prepare for the event, from selling and educating to presentation support and being hands-on through the live event. Andy shares what he sees from the distributor side, including the conversations, products, and unexpected ideas that come out of each presentation.

The conversation covers why Promo Live offers a uniquely engaging and accessible experience, how suppliers can connect with 800+ distributors, the value of a 15-minute presentation and dedicated supplier space, and how real-time engagement helps capture leads and generate opportunities.

They also discuss what makes a great Promo Live presentation, including product demonstrations, enthusiasm, storytelling, and showing distributors how products have actually been used.

Whether you're a distributor looking to discover new products and ideas or a supplier considering participating in a future event, this episode gives you a look at Promo Live from both sides.

This episode is brought to you by Yorkn