『Profit First for Lawyers』のカバーアート

Profit First for Lawyers

Profit First for Lawyers

著者： Team RJon | RJon Robins
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The Profit First for Lawyers podcast is the companion show to the book, Profit First for Lawyers by RJon Robins. The goal of the book and podcast are to empower lawyers with practical and actionable information to help them improve their lives by putting their family, their firm, and their Profits First.©2023-2025, Profit First For Lawyers - RJon Robins, All Rights Reserved マネジメント マネジメント・リーダーシップ リーダーシップ 経済学
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  • You’re Not Bad With Numbers

    You’re Not Bad With Numbers
    2026/05/28

    “I want to expose you to a really cool world of financial literacy to empower you to be better, more confident business owners.” – RJon Robins, author of Profit First for Lawyers

    If financial reports, spreadsheets, or business metrics have ever made you want to tune out, this episode is for you. In part one of a seven-part series on financial controls, RJon explains why financial literacy is not about becoming an accountant or learning advanced math. It’s about learning to recognize the story your numbers are already telling you about your business.

    Featuring clips of RJon from a 2019 financial literacy workshop, this episode introduces foundational concepts that would later appear in Profit First for Lawyers. As the first installment in a seven-part series, it explores how learning the language of business and finance can change the way law firm owners see and understand their firms. With greater financial literacy comes the ability to recognize patterns, opportunities, and warning signs that may have previously gone unnoticed.

    The goal is not perfection.

    The goal is confidence, awareness, and the ability to make better business decisions over time.

    Key Takeaways
    • Financial literacy is learnable.
    • You do not need to become an accountant to become a stronger business owner.
    • Learning financial concepts changes how you see your business.
    • Awareness creates more confident decision-making.
    Mentioned:
    1. This episode pairs especially well with Chapter 10: Is It Overhead or Overhead? from Profit First for Lawyers, where RJon explains how financial literacy changes the way law firm owners understand and manage their business.
    2. RJon Robins – From The Vault podcast: This podcast is for law firm owners and delivers expanded lessons in addition to the core teachings which are found in Profit First for Lawyers.
    3. Frequency illusion aka Baader-Meinhof phenomenon – Wikipedia definition
    Connect
    • Subscribe to the Profit First for Lawyers podcast
    • Watch episodes on YouTube
    • Follow Profit First for Lawyers on social media: LinkedIn | Instagram | Facebook
    • And most importantly, order your copy of Profit First for Lawyers today!
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    14 分
  • Getting Rid of Guessing

    Getting Rid of Guessing
    2026/05/26

    “Your law firm is a business. Your business is supposed to work for you.” – RJon Robins, author of Profit First for Lawyers

    For many law firm owners, profitability seems uncertain. Maybe there will be money left over at the end of the year. Maybe there won’t be.

    For years, that was exactly how Matt Loker approached business ownership. That changed when he implemented Profit First accounting principles. By building stronger systems, he replaced guessing with structure, clarity, and intentional growth.

    In this episode, Matt shares how shifting from reactive decision-making to measurable systems transformed both his law firm and his family life.

    What Business Owners and Farmers Have In Common

    Drawing inspiration from one of RJon’s most memorable analogies, Matt explains why so many law firm owners unintentionally build businesses that depend entirely on them. But just like a farmer cannot successfully operate an entire farm alone, law firm owners cannot sustainably grow a business without systems, structure, and a strong team.

    As Matt stopped guessing about profits, his law firm evolved from a solo practice into a business that is growing nationally. His law firm is now capable of operating successfully even when he is away for extended periods of time. This has given him the ability to create experiences and opportunities for his family that once felt out of reach.

    From Guessing to Predictability

    By creating structure around profitability, distributions, systems, and operational planning, Matt was able to:

    1. Make more objective business decisions
    2. Grow his team intentionally
    3. Increase owner benefit
    4. Create more stability inside the business

    The result was not just a larger seven-figure firm, but a more predictable and sustainable one.

    Mentioned:
    • Systems & Processes Template
    • How To Mange a Small Law Firm
    Connect
    • Connect directly with Matt Loker: https://www.loker.law
    • Subscribe to the Profit First for Lawyers podcast
    • Watch episodes on YouTube
    • Follow Profit First for Lawyers on social media: LinkedIn | Instagram | Facebook
    • And most importantly, order your copy of Profit First for Lawyers today!
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    37 分
  • Think Like a Business Owner, Not Like a Lawyer

    Think Like a Business Owner, Not Like a Lawyer
    2026/05/21
    “The biggest challenge we have in helping someone go from zero to seven figures… is that they don’t believe it’s possible.” – RJon Robins, author of Profit First for Lawyers Why do brilliant lawyers struggle to build profitable businesses? That’s a question you’ll find the answer to in this episode where RJon explains the fundamental mindset shift that separates struggling attorneys from successful business owners. He does this by illustrating just how simple a business is to run with the 7 Main Parts of Every Successful Law Firm: MarketingSalesProductionPeoplePhysical PlantFinancial Controls (Money & Metrics)You (Owner’s Goals) In season one, we did an entire series on the 7 Main Parts. See links in the Resources Mentioned section to access those episodes directly. Additional context of this framework can be read in Chapter 5 of the Profit First for Lawyers book. The Identity Challenge RJon begins with a radical challenge: stop calling yourself a lawyer. Start saying, “I’m a business owner who sells legal services.” This isn’t just semantics. It’s the foundation for everything that follows. Lawyers who identify as business owners think differently, plan differently, and execute differently. The challenge? Self-sabotage. Overcomplicating the process. Not believing YOU can do it. The Business Owner Mindset Everyone in your ecosystem wants profit: your family, your clients, and you. Business owners understand this. They think in terms of return on investment. They have a business plan they actively use that they measure their business against. When metrics scream: ‘Hire someone! Expand! Invest!’ they listen and take action. Your Action Steps: Start identifying as a business owner who sells legal servicesWrite a simple business plan using the seven-part frameworkStop overcomplicating what should be straightforward systemsBelieve rapid growth is possible for you If your business plan reads like a legal treatise, you’re thinking like a lawyer, not a business owner. Great business plans are simple, readable, and actionable. Resources mentioned: Chapter 5: The Seven Main Parts of Every Successful Law FirmSeason 1 Series on the Seven Main Parts: 1. Marketing2. Sales3. Production4. People5. Physical Plant6. Money & Metrics (Financial Controls)7. YOU Connect Subscribe to the Profit First for Lawyers podcastWatch episodes on YouTubeFollow Profit First for Lawyers on social media: LinkedIn | Instagram | FacebookAnd most importantly, order your copy of Profit First for Lawyers today!
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    14 分
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