『Producer Toolkit: Price, Pt 1 - How the C market works』のカバーアート

Producer Toolkit: Price, Pt 1 - How the C market works

Producer Toolkit: Price, Pt 1 - How the C market works

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This episode explores the strange world of the C market, where movements in the Brazilian currency or rebels boarding a random container ship decide the worth of a Colombian farmer's coffee. Yet specialty coffee still uses this number to price the coffees it says are anything but a commodity. Part of The Coffee Producer Toolkit, a series made in collaboration with Lucia Solis, it will help you understand coffee farming better than most professionals you'll meet at a trade show. Each episode takes one part of the farming business - agronomy, processing, fermentation, storage, quality, sales - and lays out what the best farms are actually doing. Related podcast episodes: Lucia: #64: "What Kind of Coffee Lover am I? How Much am I Willing to Pay for a Cup of Coffee?" James: Filter Stories: The Hard Business of Selling Beautiful Coffee Follow us through our newsletters and Social media: Lucia’s Newsletter James’s Newsletter Lucia Instagram James’ Filter Stories Instagram People mentioned in the episode: Karla Boza — Jacinta Y Su Cafe, San Benito, El SalvadorJulia Ortega, Finca Los Pinos, Puebla MexicoEdilberto Tovar — Finca La Esmeralda, Huila, ColombiaMelissa de Gasperín — Rancho San Felipe, Veracruz, MexicoDiego Robelo — Aquiares Estate, Turrialba, Costa RicaCristian Reyes — Finca El Rodeo, Santander, ColombiaCésar Marín — Chacra D'Dago, PeruGilberto Baraona — Los Pirineos, Usulutan, El SalvadorLalo Perez, BiofiliaASOPEP, Planadas, Tolima, ColombiaPiedras Azules cooperative, El Salvador Resources: Record keeping and profitability analysisV-Hub (formerly Cropster Hub)Coffee Yield CalculatorCost-of-production calculatorFairtrade Verified Living Income reference pricesSpecialty Coffee Transaction GuideChad Trewick interview on Bellwether podcastHeifer / ASOPEP / Fairtrade Tolima living income studyBook: The Culture Map by Erin Meyer Cover art: Nick Hafner The Coffee Producer Toolkit is made possible by these leading coffee organisations: The Coffee Quest | BWT | Descamex | InterAmerican | Pinhalense | Novonesis | GrainPro Check out Standart, the award-winning coffee magazine. Get a free magazine and a free bag of coffee by clicking here. Use ProfilePrint to find the coffee your customers loved last year (without a week of cupping!). Use promo code "FILTER" to get 10% off your first year of a Mini Beluga subscription. Click here to discover ProfilePrint's many uses. Support hundreds of thousands of coffee farmers with Fairtrade. Discover how here. Office coffee = easy recurring revenue. WMF’s Elevation 10 and Peak 50 do the work for you. Learn more here. What kind of racing car does the Gaggia Classic GT home espresso machine remind you of? Use discount code FS202610 to get 10% off.
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