Pro Athlete Wants 30 Real Estate Deals a Month—Here’s the Lead Strategy
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Pro Athlete Wants 30 Real Estate Deals a Month—Here’s the Lead Strategy
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What would it take to go from chasing real estate leads outbound to having qualified property sellers come directly to you?
In this episode of The Make More Sales Show, Ashley coaches a professional athlete and real estate investor who wants to scale his business to 30+ property deals per month.
His strategy is focused on finding distressed property owners, helping them understand their options, and potentially purchasing properties directly from sellers who need to move quickly.
But there’s one major constraint: LEADS.
Right now, much of his process depends on outbound prospecting through county records and manually identifying potential sellers.
Ashley breaks down how he could flip that model by creating an inbound lead-generation system designed to identify and qualify motivated sellers before he ever gets on the phone.
They discuss:
▪️ How to calculate the number of conversations needed to hit your monthly deal goal
▪️ Why your sales math should determine your advertising budget
▪️ How to create a simple one-liner people immediately understand
▪️ Why distressed sellers may respond better to discreet qualification funnels
▪️ How quizzes can qualify real estate leads before a sales conversation
▪️ Using paid advertising to generate inbound seller opportunities
▪️ How to determine what you’re willing to pay per qualified conversation
▪️ Measuring advertising ROI based on deals closed and potential property equity
▪️ How to identify which geographic markets are producing your best opportunities
▪️ Why you should outsource repetitive outbound prospecting once the process works
▪️ How a professional athlete can leverage an existing personal brand to grow a separate business
▪️ Why your company should have its own focused social media presence
▪️ How referral incentives can activate your existing audience
▪️ Building a personal brand around multiple pillars without turning your entire platform into a real estate page
One of the biggest lessons from this coaching session is simple:
If you want 30 deals every month, you first need to know exactly how many qualified conversations it takes to produce those 30 deals.
Once you understand that math, you can build your marketing, advertising, lead qualification, and sales systems around the goal.
The conversation also shows how athletes can leverage the discipline, visibility, and audiences they’ve already built to create opportunities beyond sports.
Results, advertising returns, deal volume, and financial examples discussed in this episode are illustrative and are not guarantees. Actual results depend on market conditions, execution, advertising performance, deal quality, financing, and other factors.
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