『Powerful Communication Podcast』のカバーアート

Powerful Communication Podcast

Powerful Communication Podcast

著者： Comsteria Limited
無料で聴く

概要
 The Powerful Communication podcast from Comsteria is an essential listen for businesses, brands, comms teams and public relations professionals. We cover every aspect of communication - from social media and websites, video production and podcasts, to traditional media relations, interviews, presentation skills and much more. If you've got something to say and want to say it better, and if you're interested in the fast moving world of corporate communications - this is the podcast for you. Fast moving, jargon free, opinionated and dedicated to helping you in the course of your work.2025 Comsteria Limited 政治・政府 経済学
エピソード
  • The Anatomy of Rory Sutherland's Persuasion

    The Anatomy of Rory Sutherland's Persuasion
    2026/11/11
    Why is Rory Sutherland one of the most compelling and memorable speakers in modern marketing and business? In this episode, we break down the underlying persuasion architecture and storytelling mechanics that make his insights go viral across podcasts, speeches, and social media. Discover how Sutherland takes universal business truths—such as the conflict between obvious upfront costs and hard-to-see long-term opportunities—and transforms them by flipping perceived wisdom on its head. We analyze his signature technique of front-loading speeches with provocative, counter-intuitive niche examples (like arguing why Decca was actually right to reject The Beatles) to reframe conventional thinking and make standard advice unforgettable. Whether you are a marketer, founder, communicator, or public speaker, learn how to reverse-engineer this communication framework to challenge consensus, capture audience attention, and maximize your influence.
    続きを読む 一部表示
    5 分
  • Identifying news in corporate communications

    Identifying news in corporate communications
    2026/11/02
    7 分
  • Unlocking Hidden Value in Your Marketing Assets

    Unlocking Hidden Value in Your Marketing Assets
    2026/10/30

    Companies frequently invest in promotional displays like pop-up banners that remain unused in storage for the vast majority of the year. To maximise the value of these dormant assets, businesses can partner with local shop owners to exhibit their branding in physical storefronts during quiet periods. Additionally, organizations can sponsor relevant digital creators on platforms like TikTok and YouTube to increase their visibility online. By combining brick-and-mortar placements with digital partnerships through revenue-sharing or affiliate models, enterprises can generate a continuous return on investment. Ultimately, this creative approach transforms neglected marketing materials into active tools that generate revenue and community exposure year-round.
    続きを読む 一部表示
    4 分
adbl_web_anon_alc_button_suppression_t1
まだレビューはありません