Marketing today comes with more choices than ever—social platforms, ad strategies, content creation, AI tools, and data analytics can all feel overwhelming. But at the heart of it, effective marketing comes down to making clear, confident decisions that align with your goals, resources, and audience. In this episode of The Power of After Show, Greg and I together have a conversation about recent decisions I’ve made about marketing and how I worked through some of the thought processes. While doing so, we unpack the key factors that drive better marketing decisions and explore how to avoid common pitfalls. We also share practical questions you can ask to ensure your strategy is focused, sustainable, and impactful. Full article here: https://goalsforyourlife.com/marketing-decisions

Get POWER OF AFTER BOOK HERE: https://amzn.to/3GpEGlJ Make sure you’re getting all our podcast updates and articles! Get them here: https://goalsforyourlife.com/newsletter Resources with tools and guidance for mid-career individuals, professionals & those at the halftime of life seeking growth and fulfillment: http://HalftimeSuccess.com

CHAPTERS:
00:00 - Introduction
02:13 - Marketing Goals and Objectives
04:37 - Marketing as a Solution to Customer Needs
09:58 - Importance of Data in Marketing Investments
12:38 - Effective Allocation of Marketing Budget
18:00 - Understanding Frequency and Reach
20:16 - Generating Sales Opportunities through Marketing
22:25 - The Role of Hope in Marketing
24:10 - Key Takeaways and Summary
25:25 - Thank You for Joining Us
27:28 - Outro

Over the years, you’ve gained far more than a job title or paycheck—you’ve built a wealth of skills, resources, and experiences that can become the raw material for your next, and possibly most purposeful, chapter. Whether you’re mid-career wondering “What’s next?” or ready to pivot after years in one field, those assets hold immense value—especially in a noisy world that can make experience feel overlooked. In an era of AI and rapid technology shifts, affirming and applying the wisdom, adaptability, and soft skills earned over time is more important than ever.

The Power of After Show explores how to recognize, affirm, and maximize what you’ve already built to create a chapter that’s deeply fulfilling, sustainable, and impactful. We remind you of some key principles in this show. Full article here: https://goalsforyourlife.com/building-on-experience

Get POWER OF AFTER BOOK HERE: https://amzn.to/3GpEGlJ

Make sure you’re getting all our podcast updates and articles! Get them here: https://goalsforyourlife.com/newsletter Resources with tools and guidance for mid-career individuals, professionals & those at the halftime of life seeking growth and fulfillment: http://HalftimeSuccess.com

CHAPTERS:
00:00 - Introduction
01:55 - Recognize and Affirm Skills
03:55 - Principle 1: Transferable Skills
06:09 - Principle 2: Maximize Resources
08:37 - Principle 3: Experience Patterns
10:19 - Principle 4: Strategic Skill Stacking
12:13 - Principle 5: Limitations to Leverage
13:55 - Create Your Next Chapter
14:57 - You’re Not Starting Over
17:08 - Closing

What do circus performance and education have in common? More than you might think. Dr. Jen Mott, also known as “The Entertaining Educator,” has spent years blending her weekend life as a circus performer with her daily work as an educator—finding remarkable parallels between the two. From her first juggling-and-speaking presentation in 2018 to earning her doctorate on teacher perseverance, Dr. Jen has built a unique platform that merges entertainment with meaningful, actionable insights. We talk today about life lessons, inspiration and authentic living with an occasional tale about juggling and balloon storytelling. There are good lessons to share and take away about bringing our whole selves to the table—and why adding joy to our work makes all the difference. Full article here: https://goalsforyourlife.com/entertaining-educator

Get POWER OF AFTER BOOK HERE: https://amzn.to/3GpEGlJ

Make sure you’re getting all our podcast updates and articles! Get them here: https://goalsforyourlife.com/newsletter Resources with tools and guidance for mid-career individuals, professionals & those at the halftime of life seeking growth and fulfillment: http://HalftimeSuccess.com

CHAPTERS:
00:00 - Introduction
02:10 - Dr. Jen Mott, The Entertaining Educator
05:15 - Integrating Juggling into Education
12:09 - Overcoming Self-Doubt and Imposter Syndrome
17:05 - Asking for Feedback Courageously
19:35 - Life Lessons from the Circus
23:55 - Merging Passions Together
24:50 - Using Education Degree in Career
30:26 - What's Next for Dr. Jen
34:53 - Producing Your Book
37:32 - Inspiration Sources for Dr. Jen
41:39 - Balancing Skills and Time Management
45:05 - Key Takeaways and Contacting Jen
49:02 - Outro

Podcasts often change their branding for the same reason businesses rebrand: to grow, evolve, and better connect with their audience. As content expands or audiences shift, a podcast name or visual identity that once felt niche may no longer reflect the scope of its message. Rebranding can signal a broader vision, a new direction, or simply a clearer promise to listeners. And the word “show” is becoming more common because today’s podcasts are more than just audio—they’re multi-format productions with episodes, video, interviews, live events, and branded experiences. Calling it a “show” positions it as a full experience—not just a podcast. So this episode is the show where I’m making the announcement that the “Women at Halftime Podcast” will soon be “Power of After Show.” Same message, expanded audience but new name! Full article here: https://goalsforyourlife.com/bigger-vision-podcast

Get POWER OF AFTER BOOK HERE: https://amzn.to/3GpEGlJ Make sure you’re getting all our podcast updates and articles! Get them here: https://goalsforyourlife.com/newsletter Resources with tools and guidance for mid-career individuals, professionals & those at the halftime of life seeking growth and fulfillment: http://HalftimeSuccess.com

CHAPTERS:
00:00 - Why Change the Name
01:15 - Podcast Sponsorship by DJ Works Media
01:55 - Major Announcement Revealed
07:17 - Target Audience for the Show
09:21 - Personal Message from the Host
11:36 - Subscribe to Our Newsletter
12:32 - Show Outro

In a world racing toward automation, it’s easy to feel like humans are being replaced. But here’s the truth—some work can’t be coded. In this episode, we explore the power of future-proof work—the roles where AI can assist, but never replace. From trades that require hands-on problem-solving to soft skills like empathy, communication, and leadership, these human-centered strengths are more essential than ever. Whether you're navigating career change or simply want to stay relevant, this conversation will equip you with insight and inspiration for where your irreplaceable value shines. Full article here: https://goalsforyourlife.com/future-proof-work

Get POWER OF AFTER BOOK HERE: https://amzn.to/3GpEGlJ Make sure you’re getting all our podcast updates and articles! Get them here: https://goalsforyourlife.com/newsletter Resources with tools and guidance for mid-career individuals, professionals & those at the halftime of life seeking growth and fulfillment: http://HalftimeSuccess.com

CHAPTERS:
00:00 - Introduction
01:40 - Importance of the Discussion
08:15 - Future Significance of AI
11:36 - Asking the Right Questions
15:48 - Value of a Good Guide
16:50 - Impact of AI on Society
19:10 - Robots Transforming the World
21:45 - Deb and Greg on AI Perspectives
24:10 - AI's Influence on Education
27:30 - AI's Impact on the Service Industry
29:50 - AI's Effect on the Workforce
34:00 - Understanding Future Trends
34:20 - Future Trends Show Overview
34:50 - Embracing AI, Not Fearing It
36:00 - Alternatives to Google
37:10 - Subscribe to Our Newsletter
38:40 - Closing Remarks and Thanks

There’s a simple phrase that holds incredible weight: Keep showing up. A real-life illustration of this shows up every season as I work in our yard. When our fruit trees are bearing fruit and are ready, I show up consistently to check them. If I don’t, either birds, squirrels and even racoons or bears will help themselves to a bounty of fruit with the result of a huge mess as it’s usually half-eaten and rotting.

The same principle applies to showing up for our business and personal lives. In a culture obsessed with quick wins, instant gratification, and viral success, the steady act of continuing to show up can feel… well, boring. Unnoticed. Undervalued. But if you’ve ever achieved anything meaningful—built a career, written a book, trained for a race, raised a child or even made jam from fresh fruit—you already know the truth: Success isn’t just about talent, timing, or luck. It’s about consistency. It’s about returning to the task, the dream, the commitment—over and over again. Full article here: https://goalsforyourlife.com/keep-showing-up Get POWER OF AFTER BOOK HERE: https://amzn.to/3GpEGlJ

Make sure you’re getting all our podcast updates and articles! Get them here: https://goalsforyourlife.com/newsletter Resources with tools and guidance for mid-career individuals, professionals & those at the halftime of life seeking growth and fulfillment: http://HalftimeSuccess.com

CHAPTERS:
00:00 - Introduction
01:36 - Keep Showing Up: Consistency, Commitment, Motivation
04:52 - Show Up with a Good Plan: Strategy, Preparation, Success
08:08 - Prepare for Tomorrow Tonight: Planning, Organization, Productivity
10:38 - Be Persistent, Not Perfect: Resilience, Growth, Improvement
11:49 - Pay Attention to Your Health: Wellness, Balance, Self-Care
13:42 - Principle 5 - Show Up with a Growth Mindset: Mindset, Learning, Development
16:18 - Connect with Us: Engagement, Community, Interaction
17:08 - Thank You for Joining Us: Appreciation, Gratitude, Closing

Meet Peggy Duquesnel, a seasoned professional musician whose passion and perseverance led her into unexpected territory—taking over another music business. When the founder of a local music company passed away, Peggy stepped in to take over the reins, honoring both the legacy and potential of the business. With no formal training in inheriting a business, she relied on determination, creativity, and a clear vision to rebuild operations, retain her own students and clients, and modernize systems. Through consistent effort, strategic outreach, and smart financial decisions, Peggy turned the business into a profitable enterprise—proving that with the right mindset and steps, artists can thrive not only in performance but also in leadership and growth. Full article here: https://goalsforyourlife.com/business-transition Reach Peggy Duquesnel at: htttps://PeggyMusic.com

Make sure you’re getting all our podcast updates and articles! Get them here: https://goalsforyourlife.com/newsletter Resources with tools and guidance for mid-career individuals, professionals & those at the halftime of life seeking growth and fulfillment: http://HalftimeSuccess.com

#howtopromoteyourmusic #musicmoneymakeover #artistperseverance #musicbusinessadvice #musicmarketing

CHAPTERS:
00:00 - Introduction
02:27 - Peggy Duquesnel, Musician and Business Owner
04:43 - Taking Over a Business
05:49 - Mentorship and Business Training
08:17 - Unexpected Business Transition
10:55 - Integrating Two Businesses
14:15 - Maintaining Business Operations
19:25 - Catalog Buyout Offers
25:10 - Business Roles and Responsibilities
28:30 - Favorite Aspects of Business
31:54 - Music Release Strategies
36:19 - Advice for Aspiring Artists
39:34 - Contacting Peggy Duquesnel
40:39 - Closing Remarks
43:11 - Outro
43:50 - Goals for Your Life Newsletter Sign-Up
44:14 - Thank You for Joining Us

In a world full of constant noise and shifting priorities, it’s easy to feel like life is spinning out of control. The solution? A solid routine. Far from being boring or restrictive, routine lays the groundwork for creativity, clarity, and peace of mind. In this episode, we explore how simple habits—like journaling, reflection, exercise, and planning your diet—can create the structure that sets you free. It’s far from boring! Full article here: https://goalsforyourlife.com/routine-chaos "Power of After" book here: https://amzn.to/4kRrTaH

Make sure you’re getting all our podcast updates and articles! Get them here: https://goalsforyourlife.com/newsletter Resources with tools and guidance for mid-career individuals, professionals & those at the halftime of life seeking growth and fulfillment: http://HalftimeSuccess.com

#selfimprovement #dailyself-care #anxiety #personaldevelopment #mindfulness

CHAPTERS:
00:00 - Introduction
02:13 - Structure and Freedom
05:31 - Benefits of Journaling
07:31 - Importance of Reflection
09:18 - Exercise for Wellbeing
10:55 - Healthy Diet Planning
12:54 - Routine Paradox Explained
13:44 - Personal Routine Framework
15:51 - Final Thoughts and Insights
18:25 - Thank You for Joining Us

AI Recap: Deborah Johnson explored the importance of structure and routine in managing a chaotic world, sharing personal experiences and examples to demonstrate how routines can provide freedom and clarity despite shifting priorities. She discussed various tools and practices, including journaling, reflection, exercise, and mindful eating, to help maintain mental clarity and emotional well-being while emphasizing the need for flexibility within structured routines. Deborah shared her personal routine and recommended resources, including her book "The Power of After," to help listeners create their own balanced and intentional lifestyles.