『Podcast-First Marketing | Podcasting Strategies for Service Providers』のカバーアート

Podcast-First Marketing | Podcasting Strategies for Service Providers

Podcast-First Marketing | Podcasting Strategies for Service Providers

著者: Allison Nitsch | Podcast Launch Strategist | Done-For-You Podcast Launches for Women Coaches and Consultants
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Welcome to Podcast-First Marketing, the show for service providers who are ready to put their podcast first and build a marketing strategy that lasts. I'm Allison Nitsch, podcast launch strategist and producer of 1,000+ episodes and dozens of successful launches. I help women launch a podcast that becomes the foundation of their marketing - done for them, with strategy behind every decision - so their show builds real trust, attracts the right clients, and keeps working long after they hit publish. Your podcast should come first. Before the content calendar. Before the algorithm. Before the posting schedule that never ends. When your podcast leads, everything else gets easier. Your episodes build trust. That trust brings clients. And you spend less time chasing and more time doing work you love. A strategic podcast does what no other content can. It lets people spend real time with you, hear how you think, and decide they want to work with you before they ever reach out. If you've been wondering: - How to launch a podcast that supports your business from day one - What needs to be in place before you hit record - How your podcast can grow your email list and attract clients without daily posting - Why podcasting builds deeper trust than any other content format - What podcast-first marketing looks like in a real business - How to stay visible consistently without burning out on content creation - What it looks like to make your podcast the hub of your entire marketing strategy You're in the right place. Each week we talk about podcast launching, podcast-first marketing strategy, and what it really takes to build a show that works for your business and your life. 🎧 Follow along and start building something that compounds. Next Steps: 🎙️ Before You Hit Record — Free Private Podcast: https://allisonnitsch.com/start 🚀 Launch Your Podcast in 6 Weeks: https://allisonnitsch.com/launch 🌐 Visit the Website: https://allisonnitsch.comCopyright 2026 Allison Nitsch | Podcast Launch Strategist | Done-For-You Podcast Launches for Women Coaches and Consultants マネジメント マネジメント・リーダーシップ マーケティング マーケティング・セールス リーダーシップ 経済学
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  • 55. Why Every Coach I've Hired Had a Podcast
    2026/07/15
    Every coach I have ever hired was because of their podcast. Not Instagram, not Threads. Even when I discovered someone through social media first, I always ended up at their show before I ever reached out.That is not a coincidence. Social media is full of content that could have come from anywhere, written by anyone, polished by a tool. But when you hear someone talking, working through a real thought, stumbling on a word and catching it, that is something AI cannot replicate, and your brain knows the difference even when you cannot explain why.A podcast is not a sales tool in the traditional sense, but something far more powerful because it shortens the distance between someone finding you and someone trusting you enough to invest in you.If you have been putting off starting a podcast because you are not sure enough people will listen, I want you to hear this episode first. You do not need thousands of listeners. You need a few of the right ones.If you are ready to build a podcast that creates that kind of trust from the start, you can learn more about working together at allisonnitsch.com/launchEpisode Blog Post🎧 FREE RESOURCEBefore You Hit Record - free private podcast series on what should be in place before you hit record on your first episode (and no, it’s not the tech).🎙️ WORK WITH ALLISONLaunch Your Podcast in 6 Weeks - There’s more to launching a podcast than the tech, we want to make sure it’s built to bring in the clientsMonthly Podcast Support - production + strategy support📲 CONNECTWebsite - allisonnitsch.comInstagram - @allisonnitsch Threads - follow here 🛠️ PODCAST/MARKETING TOOLS I USECaptivate - podcast hosting, 7-day free trialDescript - recording and editing Showit - website platform Flodesk - email marketing*Some links are affiliate links - I earn a small commission at no cost to you.Mentioned in this episode:Before You Hit RecordThe private podcast for business owners who already know they want a podcast and want to make sure they build one worth building. Inside you'll learn: -what needs to be in place first -mistakes that make podcasts feel like too much work -what a strategic launch looks like -how to know if you're ready http://allisonnitsch.com/start
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    10 分
  • 54. Your Old Podcast Episodes Are Still Making Sales
    2026/07/08
    A client of mine took 13 months off from her podcast. No new episodes or promotion, nothing. When she came back, I pulled her numbers and she had 2,400 downloads in the time she was completely gone. One month alone had 500.That is exactly what I want to talk about today.There is this assumption that your podcast only works when you are actively working it, that if you are not recording or promoting, nothing is happening. But that is not how this works. Every episode you put out has a permanent home, a permanent URL, and it is sitting there right now being searched, found, and listened to by people you have never met.In this episode, I'm sharing what is happening between your episodes, why podcast content compounds in a way that social media simply cannot, and what that means for the trust that is building with listeners you do not even know exist yet. I also share my own experience of hiring a coach almost entirely because of her podcast, and why that story is exactly what is possible for you.Your podcast is working right now. The question is just how well it is built to do the job.Episode Blog Post💡 NOT SURE WHERE TO START?The Podcast Launch Blueprint — get my eyes on your business and walk away knowing exactly what your podcast should look like🎙️ WORK WITH ALLISONLaunch Your Podcast in 6 Weeks - done-for-you podcast launch, start to finishMonthly Podcast Support - production, strategy, and visibility support📲 CONNECTWebsite - allisonnitsch.comInstagram - @allisonnitsch Threads - follow here 🛠️ PODCAST/MARKETING TOOLS I USECaptivate - podcast hosting, 7-day free trialDescript - recording and editing Showit - website platform Flodesk - email marketing*Some links are affiliate links - I earn a small commission at no cost to you.Mentioned in this episode:Before You Hit RecordThe private podcast for business owners who already know they want a podcast and want to make sure they build one worth building. Inside you'll learn: -what needs to be in place first -mistakes that make podcasts feel like too much work -what a strategic launch looks like -how to know if you're ready http://allisonnitsch.com/start
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    12 分
  • 53. 3 Types of Podcasting That Replace Social Media
    2026/07/01
    When we think about starting a podcast, we usually picture having our own show, going out every week, slowly building an audience. And that is a powerful strategy. But did you know it's only one piece of a much bigger picture?There are actually three types of podcasting, and when you understand how all three work together, you stop seeing podcasting as just a content strategy and start seeing it as a complete visibility system. One that can grow your email list, build deep trust with the right people, and put you in front of brand new audiences, all without a single daily post.In this episode, I'm walking you through all three: your own public podcast, private podcasting as a lead magnet, and podcast guesting. I'm breaking down what each one does, why each one works, and how they layer together into something that can genuinely replace your dependence on social media.You don't have to build all three at once. I didn't. But knowing they exist and how they fit together will change how you think about visibility entirely.Episode Blog Post💡 NOT SURE WHERE TO START?The Podcast Launch Blueprint — get my eyes on your business and walk away knowing exactly what your podcast should look like🎙️ WORK WITH ALLISONLaunch Your Podcast in 6 Weeks - done-for-you podcast launch, start to finishMonthly Podcast Support - production, strategy, and visibility support📲 CONNECTWebsite - allisonnitsch.comInstagram - @allisonnitsch Threads - follow here 🛠️ PODCAST/MARKETING TOOLS I USECaptivate - podcast hosting, 7-day free trialDescript - recording and editing Showit - website platform Flodesk - email marketing*Some links are affiliate links - I earn a small commission at no cost to you.Mentioned in this episode:Before You Hit RecordThe private podcast for business owners who already know they want a podcast and want to make sure they build one worth building. Inside you'll learn: -what needs to be in place first -mistakes that make podcasts feel like too much work -what a strategic launch looks like -how to know if you're ready http://allisonnitsch.com/start
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    9 分
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