What happens when a love of food, family and creativity grows into a career and then evolves into something much bigger?

In this episode of Simply Says: Pivoting with Purpose, Nancy sits down with Tori Wesszer, founder of Fraîche Living and cookbook author, to talk about the unexpected turns, risks and opportunities that have shaped her life and career.

Tori built Fraîche Living into a beloved lifestyle brand that blends food, family, entertaining and everyday living. Along the way, she became a cookbook author, entrepreneur, content creator and mom - constantly navigating the question so many of us know well: what's for dinner?

But Tori's story isn't simply about food. It's about building a business around what you love, evolving as life changes, finding balance while raising a family, and allowing your definition of success to change along the way.

In this conversation, Tori shares how Fraîche came to be, the unexpected turns that shaped her career, what motherhood taught her about priorities, and how she continues to evolve both personally and professionally.

Because sometimes a pivot doesn't mean starting over. Sometimes it means taking what you've already built and allowing it to grow into something new.

In this episode:

• Tori's journey to creating Fraîche Living
• How a passion for food evolved into a career and business
• Building a lifestyle brand around food, family and everyday living
• Becoming a cookbook author and entrepreneur
• The realities of motherhood, business and finding balance
• How her definition of success has evolved over the years
• The pressure of answering the eternal question: "What's for dinner?"
• Knowing when to embrace change and evolve
• The lessons Tori has learned through the different pivots in her life
• Finding purpose in the things we create, share and build

Find Tori:
Instagram: @fraicheliving @fraicheliving
Website: fraicheliving.com

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