エピソード

  • Recognizing Audience Shifts, Winners and Losers

    Recognizing Audience Shifts, Winners and Losers
    2023/10/03
    This edition of Pipeline (E3-S1) Glenis and Dave discuss audience shifts over the last 20 years that resulted in winners and losers and what businesses can learn from these examples.
    Check out wavereps.com for more information about Wave, and youtube.com/wavereps and/or linkedin.com/company/wavereps to see some examples of video content.

    This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.gtmpipeline.com/subscribe
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    59 分
  • The greatest customer story ever told, and influencer marketing for the win

    The greatest customer story ever told, and influencer marketing for the win
    2023/06/26
    This edition of Pipeline (E2-S1) Glenis and David discuss three epic stories that highlight how other people can be more effective at selling a brand than the brand itself. We start with the famous Nordstrom Tire Story told for 40 years, the Ocean Spray Skateboarder and the Movie Air.

    This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.gtmpipeline.com/subscribe
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    45 分
  • GTM Pipeline: Unlock Social Media Growth Before It Costs You

    GTM Pipeline: Unlock Social Media Growth Before It Costs You
    2023/06/13

    This episode of GTM Pipeline: Why B2B companies should produce relevant, audience-focused video content on LinkedIn, to engage their target market.



    This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.gtmpipeline.com/subscribe
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    1 時間 3 分