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In this episode of Gather the Gals, host Lyncon Martinez talks with Amy Upchurch, founder and CEO of Pink Stork, about the personal pain, faith, and perseverance that led her to build a women’s wellness brand.

Amy shares how her severe pregnancy complications, a growing conviction about women’s health, and a calling to serve others turned her story into purpose.

We also discuss the tension many moms feel between calling, family, work, and obedience, and why faith, education, and community matter so much in both motherhood and business.

Key topics

• Amy shares how growing up athletic and being told as a teen that she likely could not have children shaped her early perspective on motherhood.
• She describes her first pregnancy, when she was diagnosed with hyperemesis gravidarum
• Amy explains how that season challenged and deepened her faith, moving belief into action when the experts said one thing and she sensed God saying another.

• Lyncon and Amy connect over motherhood, postpartum isolation, and the pressure moms feel to do everything alone while still being “strong.”
• The conversation turns to women’s health education, including the importance of understanding ingredients, methylated folate, and the MTHFR gene mutation in prenatals.
• Amy emphasizes that faith and wellness should not be separated, and that caring for the body is part of honoring the life God gave us.
• Lyncon shares how her own ministry idea kept surfacing for years before she finally said yes, showing how calling often arrives as a repeated nudge rather than a dramatic moment.

• Both women encourage listeners not to let fear, comparison, or a lack of experience keep them from stepping into what God is calling them to do.