『PR Nation』のカバーアート

PR Nation

著者: rjohnson@riester.com (John O'Dwyer Tim Madden Adam Ritchie Sarah Shelson
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  • PR talk from sea to shining sea! Bringing you the best PR talk, tips, and tactics, every other Friday, with hosts Robert Johnson and Summer Johnson.
    2020 PR Nation
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  • How to Survive Bad News
    2021/06/18

    Our summer PR book review series wraps up with a must-have guide to crisis comms that you can get for free! Robert talks with Jeff Hahn about his book, Breaking Bad News – 12 Essential Crisis Communication Tools, a survival guide intended to help you and your brand or organization navigate the first two hours of a reputation crisis. Listen to the interview for info about how to get a free copy of the book, then follow the link in the show notes to have it sent to you now.

    This is the final episode of the season. We’re taking the rest of the summer off, but we won’t be goofing around. We’ll use the next couple of months to build a new show with more voices, more variety, shorter interviews, a different approach to PR news, and other fun surprises.

    The new PR Nation podcast debuts Friday, August 27th!

    Links:

    Guest: Jeff Hahn

    Get Your Free Copy of the Book: Breaking Bad News

    PR Nation website

    O’Dwyer’s PR Newsletter

     

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    49 分
  • The Ultimate PR Handbook Reviewed
    2021/06/04

    If you had to read one book about public relations, what book would it be? Would you read a book about social media? Maybe one about research and planning? How about one on writing or marketing techniques? That sounds like a lot of books, maybe too many.

    Wouldn’t it be nice if you could get everything you need to know about all these topics and more in one handbook? We’ve found one that covers every PR topic in a format that doesn’t waste your time.

    It’s called “Complete Public Relations” and it’s hot off the presses. Robert continues PR Nation’s summer PR book review series in a conversation with two of the book’s three authors, Suzanne FitzGerald and Joe Basso.

    Also, the crew comments on the French Open’s mishandling of Naomi Osaka’s media concerns, the firing of an Associated Press writer for her political tweets, and the United Airlines contest for people who’ve been vaccinated against COVID-19. 

    Links:

    A California teen pushed a bear off her backyard wall

    Osaka Fallout: Are Press Conferences Still the Answer?

    AP explains why it fired Emily Wilder

    United Airlines’ contest gets passengers to share vaccine info

    Guest: Suzanne FitzGerald

    Guest: Joe Basso

    Publisher: Complete Public Relations

    PR Nation website

    O’Dwyer’s PR Newsletter

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    1 時間 2 分
  • How to Give a TV Interview
    2021/05/21

    Who in PR Nation likes to give media interviews? Some of you probably love it. But we’re guessing an equal number are just fine not standing in front of a TV camera. And we can’t blame you. The interview process can be frightening. It can be invasive. It’s rarely fun.

    But there is a new book that can help you manage, survive, and possibly even enjoy the media interview process. Robert visits with one of the authors, former TV anchorman Rick DeBruhl, about “The Insider’s Guide to Media Training.”

    Also, the crew debates a White House requirement that reporters get some quotes approved before publication, tries to understand Prince Harry’s criticism of the First Amendment, and consoles Sarah over the final results of this year's Rock and Roll Hall of Fame voting.

    Links:

    Rock and Roll HOF – 2021 Inductees

    Prince Harry calls First Amendment ‘Bonkers’

    Reporters fume at White House ‘quote approval’ rules

    Opinion: The CDC’s mask guidance is a mess. Biden needs to clean it up.

    Guest: Rick DeBruhl

    Amazon: The Insider's Guide to Media Training

    PR Nation website

    O’Dwyer’s PR Newsletter

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    36 分

あらすじ・解説

PR talk from sea to shining sea! Bringing you the best PR talk, tips, and tactics, every other Friday, with hosts Robert Johnson and Summer Johnson.
2020 PR Nation

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