PPOs: patient pipeline or profit killer?
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PPOs: patient pipeline or profit killer?
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Are insurance plans still bringing value to your practice, or are they quietly costing you money? This week on Dentistry Unmasked, Brian and Pam sit down with Dennis Marvel to discuss why more dentists are reevaluating their participation in PPO insurance plans. As reimbursements fail to keep pace with rising overhead and the cost of delivering quality care, what may have once been an effective patient acquisition strategy can eventually become a financial burden. But dropping insurance isn’t automatically the right answer. Dennis explains how to determine when leaving a plan makes financial sense, when it could be a costly mistake, and what practices should evaluate before making the decision. He also shares strategies for transitioning out of insurance plans thoughtfully, without creating panic among patients or watching your schedule disappear. If you’ve ever wondered whether your insurance contracts are helping or hurting your practice, this episode will give you plenty to think about before you make your next move.