Official Hole In One | How This Golf Startup Went From Zero to 80 Courses in Under a Year
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Official Hole In One | How This Golf Startup Went From Zero to 80 Courses in Under a Year | EP. 28
Lee sits down with Ander Brindle and Andy Brooks — the duo behind Official Hole In One — one of the fastest-growing companies in UK golf right now. In just ten months, they've gone from a cold car park idea to over 80 contracted golf courses, a viral moment seen by 1.4 billion people, and Sarah Sturk as their ambassador.
They talk about how Ander came up with the concept after a charity day, why Andy said yes when he'd turned down every other idea, how a 7-year-old named Freddie Kellow accidentally made them global news, and the four business pillars keeping it all together — including one borrowed straight from Gymshark's head office wall.
Plus: dream Blitz Golf four-balls, the Masters ticket mix-up that nearly broke Andy, and why golf clubs need to be thinking completely differently about revenue.
Topics covered:
- What Official Hole In One actually is and how it works
- Growing from 0 to 80+ courses in less than a year
- The viral story of 7-year-old Freddie Kellow's hole in one (seen by 1.4 billion people)
- How they built their business using Gymshark's "don't be a dickhead" rule
- Their plans to stream hole footage into clubhouses
- Why golf clubs are under huge financial pressure — and how this helps
- Dream four-balls, Blitz Golf, and Tom Holland at the BMW Pro-Am
Mentioned: Official Hole In One | Blitz Golf | Sarah Sturk | Valley Golf (code LAGC15 for 15% off at valleygolf.co.uk) | Formby Hall | Gymshark
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