On this episode of Not Subtle.SEEN, we sit down with two real estate pros who are done playing the same game as everyone else. Cherilyn Mitchell (@cherilyn_realtor) and Natosha Scungio (@the.realtorinred) share how they built brands and businesses that actually reflect who they are — and why that’s their edge.

If you’re over the hustle hamster wheel and want strategy that works for how you do business, this one's for you. We get into niche clarity, sustainable growth, and systems that make your business run without running you into the ground.

Key Takeaways

• Pick a niche that makes you stand out
• Why “build value” beats “chase leads”
• The mindset shift from chaos to clarity
• Real marketing moves that still work in 2025
• Two different business models, one shared goal: freedom

Guest Bio Cherilyn Mitchell is a real estate powerhouse known for flipping the “do it all” mindset on its head. Her approach is focused, intentional, and system-driven — no chaos required. Instagram: https://www.instagram.com/cherilyn_realtor

Natosha Scungio, aka The Realtor in Red, built her business with bold branding, community connection, and a fearless approach to being herself online. Instagram: https://www.instagram.com/the.realtorinred

Links & Mentions

• Cherilyn Mitchell IG: https://www.instagram.com/cherilyn_realtor
• Natosha Scungio IG: https://www.instagram.com/the.realtorinred
• Host: Not Subtle.SEEN
• Subscribe: https://rss.com/podcasts/not-subtle-seen-podcast/