『New Books in Business, Management, and Marketing』のカバーアート

New Books in Business, Management, and Marketing

New Books in Business, Management, and Marketing

著者: New Books Network
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概要

This podcast is a channel on the New Books Network. The New Books Network is an academic audio library dedicated to public education. In each episode you will hear scholars discuss their recently published research with another expert in their field. Discover our 150+ channels and browse our 28,000+ episodes on our website: ⁠newbooksnetwork.com⁠ Subscribe to our free weekly Substack newsletter to get informative, engaging content straight to your inbox: ⁠https://newbooksnetwork.substack.com/⁠ Follow us on Instagram and Bluesky to learn about more our latest interviews: @newbooksnetworkNew Books Network マネジメント マネジメント・リーダーシップ マーケティング マーケティング・セールス 経済学
エピソード
  • David Cleevely on Engineering Serendipity and Entrepreneurial Success
    2026/01/28
    Richard Lucas hosts a compelling discussion with celebrated British entrepreneur and author David Cleevely. In this insightful podcast, Richard and David dive into Cleevely’s book, 'Serendipity: It Doesn't Happen by Accident,' exploring how environments can be engineered to foster luck. Richard guides the conversation as David explains the puzzle that inspired the book: why significant entrepreneurial ventures repeatedly emerge from seemingly chance encounters in hubs like Cambridge. They discuss the characteristics, systems, and culture—including the crucial role of values of generosity and kindness—that enhance the likelihood of serendipitous, high-impact collaborations. David Cleevely's book, 'Serendipity: It Doesn't Happen by Accident,' explores the idea that environments can be engineered to foster luck, leading to entrepreneurial success through serendipitous, high-impact collaborations. LinksHis book 'Serendipity: It Doesn't Happen by Accident” is available here and from all major booksellers,David Cleevely CBE FREng, FIET is the Chairman of the Raspberry Pi Foundation. He is the founder of telecoms consultancy Analysys (acquired by Datatec International in 2004). co-founded the web based antibody company Abcam (ABC.L) with Jonathan Milner and was Chairman until November 2009 which was acquired by Danaher for US$5.7 billion in 2023. He has co-founded several other companies and is Chairman of two of them..He has been active in promoting Cambridge. He was a prime mover behind Cambridge Network, co-founder of Cambridge Wireless, co-founder and Chairman of Cambridge Angels, Founding Director of the Centre for Science and Policy at the University of Cambridge and Vice Chair of the Cambridgeshire and Peterborough Independent Economic Commission. Other policy work has included membership of the IET Communications Policy Panel, the Ofcom Spectrum Advisory Board and the Enterprise Committee and the National Engineering Policy Group at the Royal Academy of Engineering. From 2001 to 2008, he was a member of the Ministry of Defence Board overseeing information systems and services (DES-ISS, formerly the Defence Communications Services Agency). In addition to Raspberry Pi, his charitable work includes the Cambridge Science Centre, which he helped set up and fund in 2013 and continues as Chair. Richard Lucas, the host of this NBN channel, is founder of CAMentrepreneurs—a network supporting entrepreneurship globally among Cambridge University Alumni and others through locally led chapters. CAMentrepreneurs - Peter Cowley legacy Books and articles mentioned in the podcast Connected: The Surprising Power of Our Social Networks and How They Shape Our Lives by James H. Fowler PhD (Author), Nicholas A. Christakis The Strength of Weak Ties Mark S. Granovetter Gov. Pritzker Commencement Address: Kindness is intelligence Cambridge Angels Learn more about your ad choices. Visit megaphone.fm/adchoices
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    1 時間 7 分
  • Matteo Gatti, "Corporate Power and the Politics of Change" (Cambridge UP, 2025)
    2026/01/25
    In Corporate Power and the Politics of Change (Cambridge UP, 2025), Matteo Gatti examines how corporations have taken on roles traditionally reserved for governments - advocating on social issues, setting internal norms, and stepping in where public institutions fall short. This phenomenon, called corporate governing, takes two forms: socioeconomic advocacy, when companies take public stances, and government substitution, when they deliver services or protections the state does not provide. Drawing on legal doctrine and insights from the social sciences, Gatti shows how this shift reflects broader pressures within firms and deep dysfunction outside them. The rise of corporate governing has also triggered political, legal, and cultural backlash that challenges its legitimacy and reach. Clear-eyed and timely, this book offers a framework for understanding how corporate power reshapes policymaking and what that means for business and democracy. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    28 分
  • Emily Hund, "The Influencer Industry: The Quest for Authenticity on Social Media" (Princeton UP, 2023)
    2026/01/19
    Before there were Instagram likes, Twitter hashtags, or TikTok trends, there were bloggers who seemed to have the passion and authenticity that traditional media lacked. The Influencer Industry: The Quest for Authenticity on Social Media (Princeton UP, 2023) tells the story of how early digital creators scrambling for work amid the Great Recession gave rise to the multibillion-dollar industry that has fundamentally reshaped culture, the flow of information, and the way we relate to ourselves and each other. Drawing on dozens of in-depth interviews with leading social media influencers, brand executives, marketers, talent managers, trend forecasters, and others, Emily Hund shows how early industry participants focused on creating and monetizing digital personal brands as a means of exerting control over their professional destinies in a time of acute economic uncertainty. Over time, their activities coalesced into an industry whose impact has reached far beyond the dreams of its progenitors--and beyond their control. Hund illustrates how the methods they developed for creating, monetizing, and marketing social media content have permeated our lives and untangles the unforeseen cultural and economic costs. The Influencer Industry reveals how, in an increasingly fractured and profit-driven communications environment, the people we think of as "real" are merely those who have learned to exploit the industry's ever-shifting constructions of authenticity. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    49 分
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