Katie Bynum Aznavorian — Chief Strategy and Growth Officer at the United States Olympic & Paralympic Committee — breaks down how Team USA built on the momentum of past Olympic Games at the Milano Cortina 2026 Olympics.

That approach led to even greater growth in performance, fan sentiment, and engagement compared to the 2022 games.

Listen to the full episode here: https://nvgt.com/podcast?ppplayer=1e977ebc536a4f7840f232ca6e253547&ppepisode=590521345cd7c04fc0d9ed1067b53532

For more insights, visit our LinkedIn page or learn more about Navigate at https://nvgt.com/.

Sponsorship budgets often compete with digital and social advertising that offer clear, measurable conversion rates.

Rather than treating sponsorships like a pure media buy, experienced marketers understand the downstream impact on sales, employee morale, brand perception, and reach across markets.

Listen to the full episode here: https://nvgt.com/podcast?ppplayer=1e977ebc536a4f7840f232ca6e253547&ppepisode=762f59b100fb41de395e620e77eea263

For more insights, visit our LinkedIn page or learn more about Navigate at https://nvgt.com/.

Special predictions episode: AJ and Charles give their thoughts on the next 12-months in sports business.

What will be the price tag for Seattle Seahawks? Will the NBA expand? Will the NFL add an 18th game? How many private capital deals reach college athletics? We'll revisit these predictions next year to see what we got right and what surprised us.

Timestamps:

• 0:45 - The next NFL media deal & an 18th game
• 4:40 - Netflix's sports portfolio
• 7:40 - Will a tech company buy a team?
• 11:40 - World Cup
• 16:35 - Collegiate Athletics
• 21:30 - Private Capital
• 27:15 - NCAA Tournament Expansion
• 31:45 - Franchise sales
• 44:20 - MLB lockout
• 51:05 - NBA expansion

For more insights, visit our LinkedIn page or learn more about Navigate at https://nvgt.com/.