In this insightful episode of the Gen X Collective Podcast, host Laurent Truc sits down with Sasha Cucuz, CEO of Gray Brook and partner at Break Gray Book Capital, to discuss the nuanced world of real estate development in North America. Sasha shares the origin story of Gray Brook, elaborates on the current state of the real estate market, and provides expert analysis on the differences between resale and new build markets. From navigating zoning approvals to identifying investment opportunities across Canada and the US, this episode is packed with valuable information for those looking to invest in real estate. Tune in for expert advice, strategic insights, and a deep dive into the economics of building and managing successful residential developments.

Disclaimer: The information shared on The Gen X Collective Podcast is intended for informational and entertainment purposes only. The views and opinions expressed by our hosts and guests are their own and do not necessarily reflect the views of The Gen X Collective or its affiliates. Nothing discussed in this podcast should be considered professional advice—including but not limited to medical, financial, legal, psychological, or investment advice. Always consult with a qualified professional before making any decisions that could affect your health, finances, or well-being. While we strive to present accurate and up-to-date information, the podcast may contain errors or omissions, and we make no guarantees about the completeness, accuracy, or reliability of any information shared. By listening to this podcast, you agree not to hold The Gen X Collective, its hosts, guests, or affiliated organizations liable for any actions you take or decisions you make based on the content of this show.

00:00 Introduction to Gen X Collective Podcast

00:38 Meet Sasha Cucuz: Real Estate Visionary

01:25 The Birth and Growth of Gray Brook

05:34 Navigating the Real Estate Market

08:37 Challenges and Opportunities in Real Estate

13:12 Future Outlook and Strategies

21:18 Gray Brook's Current Approach

25:08 Opportunities in the US Real Estate Market

26:26 Challenges and Strategies in Canadian Real Estate

28:45 Exploring New Asset Classes

31:09 Understanding the Land Development Lifecycle

36:06 Investment Strategies and Risk Management

42:11 Key Considerations for Investors

47:50 Final Thoughts and Contact Information