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NIL: The New College Sports Phenomenon

NIL: The New College Sports Phenomenon

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What do Bojangles and Fortnite have in common? These companies have name, image and likeness (NIL) deals with college students. In this episode of Financing your Athletic Dreams, Martin Soaries sits down with Division I basketball players to discuss what it's like being a college athlete now that NIL laws are in place, the deals they’ve landed and how they got them.

 

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