Rich Paul told his own clients that $200 million isn't enough money. On this episode, Sam Acho, Zach Miller, Jeff Locke, and Riccardo Stewart kick off a new series, The 1Hundred Year Family, to find out why he's right. They break down exactly where a $200 million contract actually goes: the taxes nobody explains at the rookie symposium, the 40% estate tax waiting on the back end, and the lifestyle creep that quietly sinks more careers than any bad investment. This is part one of a series on what it really takes to build wealth that outlasts your own career — and your kids', and theirs.

Chapters
[00:00] Introduction: Riccardo opens the new "1Hundred Year Family" series and the Pac-Man story that sparked it.
[00:01] Why some things are built to last and most things aren't.
[00:02] Third-generation wealth loss the real reasons families lose it all.
[00:03] Rich Paul's "$200 million isn't enough" comment
[00:03] Sam Acho — "True wealth is what you don't see."
[00:05] Zach Miller: the income tax and 40% estate tax math on a $200M contract.
[00:07] Riccardo presses on double taxation between income and estate tax.
[00:08] Jeff Locke: the 4-5% retirement rule and why it doesn't work for athletes.
[00:10] Lifestyle creep" why it's one of the hardest habits to reverse.
[00:12] Consumerism named as the real enemy of the 1Hundred Year Family

Connect with us
• Call or text: 602-989-5022
• Website: https://www.athletefamilyoffice.com/
• LinkedIn: https://www.linkedin.com/company/awmcapital/

• Instagram: https://www.instagram.com/awmcapital/
• Facebook: https://www.facebook.com/awmcapital/
• X: https://twitter.com/awmcapital

Everyone talks about the number on a signing bonus. Almost nobody talks about what happens to it before it reaches your account. In this episode, the guys break down when rookies and veterans actually get paid, why the state you play in and the team you sign with change how much you keep, and the specific tax-withholding strategy AWM's team used to put an extra $100,000 back in one client's pocket — all without any of it becoming a guessing game.

Chapters
[00:00] Welcome back to the NFL Players' Podcast

[00:00] Setting up today's topic: what's really happening behind the scenes with your signing bonus

[00:01] Why most rookies sign and walk away without asking the right questions

[00:02] When rookies actually get paid — the 15-day portion and the delayed remainder

[00:03] Veterans vs. rookies: how payment timing and negotiation differ

[00:03] The jock tax explained: how state and team both affect what you keep

[00:04] Newsflash: your full signing bonus doesn't hit your account

[00:05] Behind AWM's numbers: $45M+ in gross client signing bonuses this off-season

[00:06] Jeff's world: what AWM's tax team does the moment a client signs

[00:07] Two ways teams handle withholding — and the $100K strategy that worked

[00:08] Why team payroll departments say no one else does this

[00:09] The long-term payoff: paying more now to pay less later, the right way

Connect with us
• Call or text: 602-989-5022
• Website: https://www.athletefamilyoffice.com/
• LinkedIn: https://www.linkedin.com/company/awmcapital/

• Instagram: https://www.instagram.com/awmcapital/
• Facebook: https://www.facebook.com/awmcapital/
• X: https://twitter.com/awmcapital

In this episode, we take you behind the scenes of AWM Capital, sharing personal stories from our own journeys as NFL players and what inspired us to champion athlete-focused wealth management. We discuss the challenges pros face both on and off the field, the shortcomings of the broader financial industry, and the passion that drives their unique team approach. With candid reflections and powerful insights, this conversation offers listeners a rare window into why serving athlete families is different—and how real change happens from within the locker room. If you want to understand the bigger picture of athlete wealth and legacy, this episode is a must-listen.

Chapters
(00:00) Origin Stories and Motivation
(03:15) Building the Athlete-Focused Team
(07:37) Unique Paths Into Athlete Wealth Management
(09:27) Personal Mission to Serve Athletes
(12:15) Changing Athlete Wealth Culture
(14:28) Setting Athletes Up to Succeed

Connect with us
• Call or text: 602-989-5022
• Website: https://www.athletefamilyoffice.com/
• LinkedIn: https://www.linkedin.com/company/awmcapital/

• Instagram: https://www.instagram.com/awmcapital/
• Facebook: https://www.facebook.com/awmcapital/
• X: https://twitter.com/awmcapital