Sandra Wagner | Founder & CEO, AuraVeo | Koenig & Bauer Kyana What if product packaging could actually talk back? In this fascinating episode of Meeting You Where You're At, Richard sits down with Sandra Wagner, Founder and CEO of AuraVeo, to explore how technology is transforming ordinary packaging into interactive, intelligent consumer experiences. Sandra's work sits at the intersection of AI, connected products, consumer engagement, sustainability, and digital transformation. Sandra shares her unique journey from studying medicine and working in the early days of information technology to becoming an innovator in connected packaging and digital product experiences. Along the way, she discusses how curiosity, creativity, and a willingness to challenge conventional thinking have shaped both her career and her vision for the future. The conversation dives into digital product passports, AI-powered consumer engagement, augmented experiences, and how brands can create deeper trust and transparency with consumers. Sandra explains why packaging should no longer be viewed as a static object, but rather as a dynamic communication channel that connects people directly to products, information, and experiences. Beyond technology, Sandra offers an honest perspective on leadership, innovation, resilience, and what it takes to bring transformational ideas to life inside established industries. If you're interested in AI, consumer behavior, brand innovation, sustainability, or the future of customer engagement, this episode is packed with insights and inspiration. Topics discussed: Connected packaging AI-powered consumer experiences Digital product passports Brand storytelling and trust Innovation leadership Sustainability and transparency The future of consumer engagement Entrepreneurship and digital transformation For more information, please visit - https://aura-veo.com/
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