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Media Roundtable

Media Roundtable

著者： PodcastOne
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概要

The Media Roundtable isn’t just another industry podcast; it’s an open lab where the sharpest minds in podcasting, advertising, and media break down the forces shaping the audio landscape—and reconstruct them in real time.

We created this show in service of the Chief Audio Officer: the marketer responsible for making audio campaigns not just sound good, but drive results. For many brands, audio advertising is a highly effective secret weapon–but it can be difficult to navigate, requiring specialist expertise to untangle its nuances. From brand safety to ad load, from recapping the latest industry news, to redefining what a podcast is in this day and age, we tackle the issues that matter most to a CAO, in the most entertaining way possible.

You’ll hear from a wide range of voices—past guests include T-Pain, David Spade, Ashley Flowers (Crime Junkie), Ben Shapiro (The Daily Wire), and Ira Glass (This American Life), to name a few—alongside leading brands, publishers, and our own team of experts. If you’re invested in audio, whether you're buying the ads, creating the content, or just curious about the business, Media Roundtable is your ear to the ground with an eye on the future–and it’s time you listen.

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  • The Indie PaC Awards: Killer Mike, SXSW, and the Future of Independent Media

    The Indie PaC Awards: Killer Mike, SXSW, and the Future of Independent Media
    2026/02/26

    Dan announces the Indie PaC Awards, the first-ever awards ceremony exclusively for independent podcasters and creators, happening March 15th at SXSW in Austin.


    The ceremony will be hosted by Killer Mike, the Grammy-winning artist, entrepreneur, and advocate for creator ownership who has built his career on the same principles of independence the awards celebrate. Nominees include Steven Bartlett, Theo Von, Tim Ferriss, Lex Fridman, Kill Tony, Philip DeFranco, and dozens more.


    The episode makes the case for why independent creators are the backbone of this medium, why they consistently outperform corporate shows in Oxford Road's ORBIT data, and why, on America's 250th birthday, the most American thing happening in media is independent podcasting.


    The Indie PaC Awards are presented by Oxford Road with Libsyn as the founding sponsor.


    Full nominee list and event details at IndiePac.com.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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    19 分
  • The Medium is Still the Message: Audio, AI, and the Future

    The Medium is Still the Message: Audio, AI, and the Future
    2026/02/18

    Lost in today’s media landscape? Or are you just curious as to how the industry got here?


    You need to go back to Marshall McLuhan, the grandfather of media literacy, and the grandfather of this week’s special guest.


    On this week’s Media Roundtable: Special Edition, Dan Granger (CEO & Founder, Oxford Road) and Giles Martin ( EVP, Strategy, Oxford Road) welcome the legacy media guru Andrew McLuhan (Director & Founder, The McLuhan Institute).


    Andrew’s work continues the legacy of his grandfather (Marshall McLuhan) and father (Eric McLuhan). The McLuhan family's work is enormously relevant to marketers: it’s all about the effect media and technology have on people. When marketers decide which channels to use and how to craft & place their messages, they would do well to draw on McLuhan’s insights.


    Dan, Giles, and Andrew are talking: Early Media Literacy, The Media is The Message, and Hot vs. Cool. Let’s dig in.


    “ Nobody loves being sold stuff, so you're already at a disadvantage. But people do love creativity. If that's not a license to have some fun, I don't know what is.”

    - Andrew McLuhan (Director & Founder, The McLuhan Institute)

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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    59 分
  • Ad Infinitum Season 3 Finale - The Ruler and The Regent

    Ad Infinitum Season 3 Finale - The Ruler and The Regent
    2026/02/11
    A king who forged an empire. The birth of an upstart prince. A battle for control. It’s not the new Game of Thrones, it’s a historical dive into the rise of audio, from the early days of radio to the explosion of podcasts and beyond.The world’s only podcast solely dedicated to audio ads is back with a one-of-a-kind episode that will change your understanding of the medium forever. Presenting the Ad Infinitum Season 3 finale, Episode 16: "The Royal and The Regent: The Audio Monarchy.”Hosted by Stew Redwine (Executive Creative Director, Oxford Road) and guided by the “esteemed bard” and guest producer Jeanna Isham (Owner, Dreamr Productions), this episode takes you on a journey back in time to explore the "Audio Monarchy."Throw out your dry history books and put on your headphones. This unusual episode explores why audio became dominant and how the kingdom can thrive moving forward. The narrative spans from early TV jingles to YouTube CTAs, anchoring itself in the Six Sonic Laws of Audio Advertising established by His Royal Highness, King Radio:AttentionTrustMemoryProximityMonetizationThe Covenant: The promise not to abuse the listener's time and to respect their loyalty.To discuss "The Covenant," "Who Owns Audio?", and "The Grateful Pod," the show has assembled true audio royalty. The Council includes:• Chancellor of the Airwaves: Kraig T. Kitchin (Senior Strategic Advisor for Oxford Road)• Royal Historian: Cynthia Meyers (Professor Emerita, College of Mount Saint Vincent)• Royal Scribes: Tom Webster (Partner, Sounds Profitable) and Paul Riismandel (President, Signal Hill Insights)• Royal Troubadours: Arielle Nissenblatt (Founder, Earbuds Podcast Collective), Dallas Taylor (host of Twenty Thousand Hertz podcast), and Shaun Michael Colón (Director, The Age of Audio)Hear ye, hear ye: This is a must-listen for anyone interested in the business of sound. Join the Royal Council of Audio and step into the context of the monarchy.“ Prince Podcasting was born on the principles of abundance, not scarcity, and focused on purposeful communication, not time sold to brands.” – Jeanna Isham (Owner, Dreamr Productions) See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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    1 時間 7 分
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