White Horse Podcast: Maureen Famiano on PR, Visibility, and Authentic StorytellingOn the White Horse Podcast, hosts Devidasa Kawal and Michael Drapak interview Tampa Bay–based media and PR professional Maureen Famiano, who shares her 30-year career journey from broadcast TV reporting in New York to producing, executive producing at local stations, and ultimately launching her own PR agency, MEF Media. In a rapid-fire segment, she emphasizes credibility, visibility, improvising, and listening as key media skills while critiquing overreliance on polished press releases. The conversation explores authenticity, relationship-building, and why accomplished people can be overlooked without strategic storytelling and consistent community presence, including “five touch points a day.” Famiano explains what makes people compelling on camera, how to craft and pitch media-ready stories, the risks of overexposure, and the value of addressing problems quickly, then closes with ways to contact her via MEFmedia.com and social media.00:00 Welcome and Introductions00:35 Maureen Career Journey01:31 Rapid Fire Round04:26 Fun This or That05:06 PR Makes You Interesting07:17 Authenticity and Social Media08:41 Visibility as Power12:16 Five Touch Points Daily13:43 Vulnerability Builds Connection14:34 Handling One Sided Giving15:37 Check In Without Asking15:57 Human Side of Networking16:30 Compelling On Camera17:39 Authenticity Over Scripts22:44 Finding Media Worthy Stories23:58 Crafting and Pitching Stories26:45 Too Much Visibility28:07 Positivity and Crisis Lessons00:24 Where to Find Maureen