Today my guest is Rebecca Inkrote, a professional web designer and hobbyist soapmaker.

Rebecca helps handmade and creative business owners to expand beyond Etsy, create their own website, and open up more opportunities as their business grows.

After joining many groups for handmade sellers, she noticed a recurring theme - handmade business owners often struggle with the techy web design stuff!

And oftentimes they don't have the funds to hire a pro web designer. Rebecca loves empowering small business owners to create and launch their own websites without spending thousands to hire an expert.

I help handmade business owners to expand beyond Etsy create and launch their own website so that they can improve profitability and open up more opportunities as their business grows.

In this episode we’ll talk about:

• Tips on the right time to start your own website vs. posting your items to a platform like Etsy
• Failed launches and how to keep going when you’re disappointed with your results
• Life as a creative entrepreneur and confidence in our artistic abilities

Rebecca mentioned a calculator to compare Etsy fees and website fees. You can get that here - https://www.bexmarie.com/calculator/

Website https://bexmarie.com

FB Group http://creativebiz.club

IG https://instagram.com/bexmarie_

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Cory Zacker is a business consultant and certified Positive Psychology coach. She loves working with women and helping them overcome the "I can do everything myself" mindset - which so often leads to overwhelm and burnout.

She helps them with the logistics of their business (hiring, systems, etc), and using easy-to-implement Positive Psychology tools and exercises.

In this episode we’ll talk about:

• The first steps for entrepreneurs who feel dangerously close to burnout in their business but don’t know how to fix the problem
• An easy exercise to get clarity on all the tasks you’re doing (or not doing) in your business
• Changes in the online business space and how it’s affecting our marketing

At the end of the episode, Cory gave an excellent mindset tip that was exactly what I needed to hear that day!

Cory mentioned her free guide - Crazy to Calm - in the episode and you can sign up for that here – https://www.coryzacker.com/calm

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Today I want to tell a few stories about my journey with Etsy. My crochet Etsy shop is one of the ways I got my start with online business and I learned so much about marketing from this experience.

I want to give you a few tips, talk through the pros and cons of selling on Etsy, and offer my advice for new and inspiring Etsy sellers.

If you’ve thought about starting an Etsy shop or already have one, I hope this episode gives you inspiration and clarity in moving forward.

TL;DR main takeaways

• It all starts with confidence that your creations are good enough
• Pinterest is one of the best ways to drive traffic to an Etsy shop
• Be patient because building up your shop takes time
• Digital products are awesome because you can make them once and sell them for years (even with photos that you took on an iPhone 6 in 2014)

Marketing with Delight Etsy shop

Crochet with Delight Etsy shop

Marmalead

Everbee

Canva

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