⚡️ High-Converting Websites Visual Swipe File: https://www.mmg.studio/visualswipefile

David Cohen is the founder of Superposition, a data and AI strategy consultancy that uses interactive workshops and collaborative facilitation to help other consultancies sell, scope, execute, and grow their client work. In this episode, David breaks down why the consulting industry is stuck in a boring, outdated marketing model and what he's doing differently, from building a game show as a content vehicle to reverse-engineering his entire brand from the work he actually delivers. If you're starting or scaling a consulting business, this conversation is full of practical lessons on differentiation, branding, and leaning into what makes you weird.

CONNECT WITH DAVID

🌐 Website: https://www.superpositionstrat.com/

💼 LinkedIn: https://www.linkedin.com/in/davcohen06/

📹 YouTube: https://www.youtube.com/@Superpositionstrat

CONNECT WITH ANDY

🌐 Website: https://www.mmgdesign.net/

💼 LinkedIn: https://www.linkedin.com/in/mmgdesign/

📸 Instagram: https://www.instagram.com/mindfulmilligan/

TIMESTAMPS

00:00 - Intro

05:55 - The Buzzword David Wants Banned Forever

09:14 - Why "Sounding Smart" Can Backfire

13:46 - He Built a Game Show Instead of a Podcast

22:16 - The Loneliest Job in Every Company

26:02 - What Hiring Superposition Actually Looks Like

35:28 - How He Reverse-Engineered His Entire Brand

37:19 - Consulting's Biggest Marketing Problem

45:38 - From Layoff to Launch in Six Months

48:50 - The Self-Doubt Nobody Talks About

TEAM

🎙 Host // Andy Milligan: https://www.linkedin.com/in/mmgdesign/

🎥 Production // MMG Design: https://www.mmgdesign.net/

🤝 Powered by // AMA Columbus: https://amacolumbus.org

and our friends at COhatch (Get 2 free weeks of premium coworking, on us) https://www.cohatch.com/mbd

⚡️ High-Converting Websites Visual Swipe File: https://www.mmg.studio/visualswipefile

Jeff Ryznar has worked at some of the biggest ad agencies in the country, ran strategic marketing for the Cleveland Cavaliers during the LeBron era (and after), launched an AI-driven tech company in San Francisco, and has spent the last 11 years building 898 Marketing into a 47-person agency. In this episode, Jeff breaks down the one principle that's connected every chapter — growth only happens when you're uncomfortable — and shares the habits, mindset shifts, and hard-earned lessons that marketers and founders can apply right now.

CONNECT WITH JEFF

🌐 Website: https://www.898marketing.com/

💼 LinkedIn: https://www.linkedin.com/in/jryznar/

CONNECT WITH ANDY

🌐 Website: https://www.mmg.studio

💼 LinkedIn: https://www.linkedin.com/in/mmgdesign/

📸 Instagram: https://www.instagram.com/mindfulmilligan/

TIMESTAMPS

00:00 - Intro

00:11 - From Youngstown to the Biggest Ad Agencies in America

02:11 - The One Thread That Connects Every Career Move

04:17 - Discomfort Looks Different at Every Level

05:26 - LeBron Left and It Was the Best Thing That Happened

06:23 - What 47 Families Depending on You Actually Feels Like

07:00 - The Best Business Advice He Ever Got (R&D)

07:23 - Why the Inches You Need Are Already Around You

08:02 - Small Habits That Prepare You for Big Moments

TEAM

🎙 Host // Andy Milligan: https://www.linkedin.com/in/mmgdesign/

🎥 Production // MMG Design: https://www.mmgdesign.net/

🤝 Powered by // AMA Columbus: https://amacolumbus.org

and our friends at COhatch (Get 2 free weeks of premium coworking, on us) https://www.cohatch.com/mbd

⚡️ High-Converting Websites Visual Swipe File:

https://www.mmg.studio/visualswipefile

A. Lee Judge has spent 25+ years sitting between sales and marketing teams — and watching them break down in the same four places every time. In this episode, Lee walks through his CASH framework (Communication, Alignment, Systems, Honesty), explains why marketing creates content that sales never sees, why both teams measure the wrong things, and how to unify them into one revenue team. Whether you run a company with separate departments or you're a solo founder wearing both hats, this conversation will change how you think about the relationship between sales and marketing.

CONNECT WITH LEE

🌐 Website: https://aleejudge.com/

📕 The Book: https://aleejudge.com/cash

🏢 Content Monsta: https://contentmonsta.com/

💼 LinkedIn: https://www.linkedin.com/in/aleejudge/

CONNECT WITH ANDY

🌐 Website: https://www.mmgdesign.net/

💼 LinkedIn: https://www.linkedin.com/in/mmgdesign/

📸 Instagram: https://www.instagram.com/mindfulmilligan/

TIMESTAMPS

00:00 - Intro

00:47 - From DJ to Accidental Marketer

03:45 - He Didn't Know He Was Building CRMs

06:01 - Why Other People See Your Value First

07:27 - The Side Hustle Your Boss Should Encourage

10:24 - The Moment His Personal Brand Split in Two

14:00 - Finding the "Tilt" Between Two Deep Lanes

16:01 - Why Trend-Hoppers Lose Credibility

21:07 - The POD Method for Founder Productivity

25:54 - The CASH Framework Explained

29:35 - No Deal Is Won by Just Sales or Just Marketing

30:21 - How Solo Founders Apply the CASH Framework

34:12 - Knowing What Happens After the Zoom Call Ends

36:19 - Where to Find Lee and the Book

TEAM

🎙 Host // Andy Milligan: https://www.linkedin.com/in/mmgdesign/

🎥 Production // MMG Design: https://www.mmgdesign.net/

🤝 Powered by // AMA Columbus: https://amacolumbus.org/

and our friends at COHATCH (Get 2 free weeks of premium coworking, on us) https://www.cohatch.com/mbd