In this episode of Stories From The Lost & Found, I sit down with Jessica Krewson to talk about how to grow your email list and build funnels that convert. Jessica is the founder of Design Krew and has spent 15 years building the funnels behind six-figure launches, including a single webinar that closed $100,000 in sales for a client. We talk about why most businesses don’t need more marketing, they need marketing that actually converts to an offer, and how a small list of raving fans can create a six-figure launch without running ads. Jessica also opens up about untangling her identity from her business and her changing relationship with failure.

In this episode, we explore:
- Why growing your email list matters more than ever as Meta limits, shadow bans and shuts down accounts.
- How to create a free offer, like a short video, that soothes your ideal client’s 2 a.m. problem in 15 minutes or less.
- How a $27 webinar, a small but loyal email list and zero paid ads led to a six-figure launch.
- Three simple ways to get your emails out of spam and promotions and into the primary inbox.
- The three-email strategy: a value email, a promotional email and a quick “hand raiser.”
- How Jessica separated her identity from her business and stopped believing in failure.

Jessica’s story is such a powerful reminder that you don’t need a huge audience to have a giant impact, but you do need strategy and support. And when fear of being seen, fear of failing or that feeling of being alone in your business shows up, those are often parts of us trying to keep us safe. We don’t need to push them away. We can meet them with compassion, stay with them and keep going.

Tune in for an honest and practical conversation about email marketing, conversion funnels, visibility, video, webinar launches, entrepreneurship and what becomes possible when your business is no longer who you are.

Guest Links:
Website: https://www.designkrew.com/
Instagram: https://www.instagram.com/designkrew/
LinkedIn: https://www.linkedin.com/company/designkrew

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