Marketing Is Conversations
カートのアイテムが多すぎます
カートに追加できませんでした。
ウィッシュリストに追加できませんでした。
ほしい物リストの削除に失敗しました。
ポッドキャストのフォローに失敗しました
ポッドキャストのフォロー解除に失敗しました
Marketing Is Conversations
-
ナレーター：
-
著者：
In this episode, Chris breaks down the four marketing funnels every business needs — social media, content, referrals, and paid ads — and shows how each one is really a different conversation with a different person. For every funnel, he answers four questions: Who are you actually talking to? How do you start the conversation? Where is it supposed to go? And how do you move it along?
Using the social media funnel as the deep-dive example, Chris explains why stopping the scroll isn't enough, why starting an argument is a shortcut to nowhere, and why the real goal of social media is getting people off social media. Then he applies the same framework to content, referrals, and paid ads — showing why treating a warm referral like a cold lead, or nurturing paid traffic like a stranger on Instagram, kills conversations that should already be moving.
If your marketing feels like it's going nowhere, this episode gives you the four questions to find out why.
Connect with Chris Cooper:
Website - https://businessisgood.com/