The latest guest to join Katie in the studio is Grub Club's Co-Founder and CEO, Alessandro Di Trapani (known to his friends, including us, as Ale).

Ale talks Katie through Grub Club's use of insect protein - from black soldier fly larvae - in dog food, and the sustainability impact they are trying to make on the pet food market, before going on to speak about the challenges he and his company face in communicating the benefits of using this food source as an alternative to traditional meat.

Katie gets Ale to talk through the route he took to get into the position he's in today, including his background in finance and commodity trading, before studying at London Business School - where the idea behind Grub Club was formed.

Ale explains how he and the company are aware that what Grub Club offer may shock potential customers at first, and how he uses the benefits of insect protein as the big selling point for the company; including sharing a story of one dog whose life was saved by switching to Grub Club food. He also explains why he doesn't knock other dietary choices owners make for their pets - comparing it to telling a parent how to feed their child.

Finally, Katie dives into who Ale is a person, asking him to reflect on what impact he'd like to leave behind.

--------

Grub Club products are available online at mygrubclub.com and Amazon. You can also find the range in 460 Pets at Home stores nationwide, Planet Organic in London, and a range of independent pet shops across the UK.