Send us a text

In this episode, Kay Suthar sits down with Victor Vento, Chief Messenger of Ventobot, to break down what ads are really for and why the best-performing ads don’t feel like selling at all. Victor shares how ads are designed to create connection and experience, not pressure. He walks through how he fills rooms with the right people, why some ads fail miserably, and the wild story behind increasing a sale by 3,221% from a single $4 ad. This conversation reframes ads as a scaling tool that amplifies what you already have not a magic fix for broken messaging.

What to expect in this episode:

(00:00) – Ads aren’t about selling, they’re about connection
(04:10) – Why brands are more than expertise and skills
(07:30) – What ads actually do (and what they don’t)
(11:45) – Why most ads fail
(15:20) – How marketing relates to parenting
(18:40) – The “weird” secret sauce behind ads that convert
(22:10) – Scaling what already works with paid ads

About Victor Vento

Victor Vento is a conversational marketing expert and the Chief Messenger of Ventobot. He helps coaches and consultants navigate those “I don’t know if this is for me” moments in conversations without convincing, pushing, or forcing decisions. His work focuses on intentional marketing that feels human, builds trust, and converts through clarity instead of pressure.

Connect with Victor Vento

Website: https://www.ventobot.com
LinkedIn: https://www.linkedin.com/in/victor-vento-ba539130/
Facebook: https://www.facebook.com/VRVJR/
Email: victor@ventobot.com

FREE Gift:
How to Close 20% of All Event Attendees Into Paying Clients with One VIP Ticket Sales Video
https://www.ventobot.com/15-VSL

Connect with Kay Suthar

Business Website: https://makeyourmarkagency.com/
Podcast Website: https://www.makeyourmarkpodcast.com/
LinkedIn: https://www.linkedin.com/in/kay-suthar-make-your-mark/
Facebook Group: https://www.facebook.com/groups/482037820744114
Email: kay@makeyourmarkagency.com

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com

Send us a text

In this episode, Kay Suthar sits down with CEO and bestselling author Lee Bridges to talk about the power of little wins and why mindset and foundations matter more than quick fixes. Lee shares his journey from drug addiction to building successful businesses and self-publishing a bestselling book. He opens up about what it really takes to create long-term success, why shortcuts always catch up with you, and how building a bulletproof mindset is the real game-changer in life and business. This conversation is a grounded reminder that sustainable success is built step by step not overnight.

What to expect in this episode:

(00:00) – From addiction to author and CEO
(04:30) – Why little wins compound into massive change
(08:10) – Setting yourself up to win before you start
(11:40) – Why foundations matter more than goals
(15:20) – Honest feedback as a tool for growth
(18:30) – Why quick fixes don’t last and mindset always wins

About Lee Bridges

Lee Bridges is a CEO, bestselling author, and high-performance mentor who has built successful businesses from the ground up. Known for his authenticity, energy, and no-nonsense approach, Lee helps people build resilience, clarity, and discipline so they can win consistently — in business and in life.

Connect with Lee Bridges

Website: https://reform-financial.co.uk/
Website: https://www.leebridges.co.uk
Instagram: https://www.instagram.com/_lee_bridges
Instagram: https://www.instagram.com/drum_hacker
Email: lee@leebridges.co.uk
Book: THE TRANSITION – DO SHIT, GET SHIT DONE
https://www.amazon.co.uk/TRANSITION-Guide-Making-Bitch-Winning/dp/B08BDYHXSD

FREE Gift (use code thankyoubook):
https://www.leebridges.co.uk/dsgsd

Connect with Kay Suthar

Business Website: https://makeyourmarkagency.com/
Podcast Website: https://www.makeyourmarkpodcast.com/
LinkedIn: https://www.linkedin.com/in/kay-suthar-make-your-mark/
Facebook Group: https://www.facebook.com/groups/482037820744114
Email: kay@makeyourmarkagency.com

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com

Send us a text

In this episode, Kay Suthar sits down with Mark and John Cronin, the father-and-son team behind John’s Crazy Socks now the world’s largest sock store and a global movement spreading happiness. John, who has Down syndrome, faced statistics that said employment was unlikely… but he had other plans. Together, Mark and John turned a fun idea and a mission-driven heart into a powerhouse brand loved worldwide. They share how their origin story became their brand DNA, why customers are emotionally connected to their business, and what happens when you lead with mission, conviction, and joy.

What to expect in this episode:

(00:00) – From graduation to global business: John’s journey
(03:40) – Your origin story is your brand’s DNA
(07:10) – Why people love John’s Crazy Socks
(11:25) – The difference between optimism and confidence
(15:00) – When conviction drives action, people join the mission
(18:45) – Lead with purpose and let the mission drive the brand

About Mark & John Cronin

John’s Crazy Socks is a father-son social enterprise founded by John Lee Cronin, a young man with Down syndrome who loves crazy socks and making people smile. Their mission is simple but powerful: to spread happiness and they’ve built a multi-million-dollar global brand doing exactly that, while championing disability inclusion and meaningful employment.

Connect with Mark & John Cronin

Website: https://johnscrazysocks.com/
Podcast: https://johnscrazysocks.com/pages/podcast

Connect with Kay Suthar

Business Website: https://makeyourmarkagency.com/
Podcast Website: https://www.makeyourmarkpodcast.com/
LinkedIn: https://www.linkedin.com/in/kay-suthar-make-your-mark/
Facebook Group: https://www.facebook.com/groups/482037820744114
Email: kay@makeyourmarkagency.com

FREE Gifts from Kay Suthar:
3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com
5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com