MFREE 129 Trailer # 5 with Keith Gillispie: What Changes the Balance of a Negotiation?
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Aloha, It’s Shelon "Hutch" Hutchinson here! If you’re enjoying 'The Multifamily Real Estate Experiment' podcast, please like, comment, and share our episodes to help us reach and inspire more people. Thank you for your support!
In this part of the podcast, Hutch and Keith explore a business lesson that completely changed the way Keith viewed money, opportunity, and negotiation.
Most people assume capital is the most valuable piece of any transaction. But what happens when the opportunity itself is far more difficult to find? 💰🏠
Through a simple example about scarcity, Keith explains why value can shift depending on what is available, what is needed, and who recognizes the opportunity first.
This mindset can influence how investors approach negotiations, partnerships, and the deals placed in front of them. Sometimes, the greatest leverage is not having the money. It is understanding what everyone else is searching for. 🎯
Watch the clip to hear the business version of the golden rule and the lesson that changed Keith’s perspective.
#RealEstateInvesting #InvestorMindset #BusinessStrategy #Entrepreneurship
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hutch@hsquaredcapital.com
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