What if you could create scroll-stopping video ads without a studio, expensive shoots, or even real people?

🔥Try sellerboard, a profit tracking tool, for free for 2 months! - https://sellerboard.com/?p=02091

In this episode of Lunch With Norm, we're diving deep into how AI-powered UGC ads are changing the game for Amazon and DTC brands. 🚀 John Gargiulo, founder of AirPost.ai and former SVP at BlueStacks, breaks down how top brands are scaling their ad creative fast using AI agents, human-AI workflows, and custom personas. He shares real examples of video ads created with nothing but prompts—and how they’re outperforming traditional content.

We also explore:

- Why polished ads no longer convert like they used to

- How UGC and AI together boost conversions on Amazon

- Prompting tips and custom GPT hacks that actually work

- AI agents vs. automations in ad production

- What creators and marketers need to know now to stay competitive

Timestamps

00:00 AI UGC Ads Are Taking Over

02:37 Why Most AI Ads Still Suck

05:38 The AI “Uncanny Valley” Problem

08:54 Real Humans Still Needed in AI

11:11 Why AI Video Still Frustrates Creators

13:57 AI Agents: The Missing Link?

16:52 Controlling AI Messaging & Brand Voice

19:33 Kevin King on Smart Seller AI

22:13 AI vs Human Authenticity in Content

24:25 Shocking AI Ad: Crying Over Weight Loss?

27:15 Sellerboard: Know Your Real Profit

29:55 IKEA Model: AI Ads on a Budget

32:31 Automation vs AI: What’s the Difference?

36:24 How Companies Are Adopting AI Right Now

39:32 Real AI Content Examples You Must See

42:18 Giveaway Winner + Episode Recap

This episode is a must-watch for Amazon sellers, creative directors, and ecommerce marketers looking to future-proof their content strategy in 2025 and beyond.

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This episode is brought to you by Flat World Network: Hey Amazon sellers, Norm here! I’ve just launched my new agency, Flat World Network. If your listings aren’t converting or your sales have hit a ceiling, you’re not alone. We help sellers unlock 30% more Amazon sales in just 90 days, using real strategies that work across listings, ads, and backend setup. 💥 Get your FREE Amazon Audit - https://flatworldnetwork.com/

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Sponsors: Sellerboard - https://sellerboard.com/?p=02091

ConnectCash - https://connectcash.io/

Sophie Society - Free PPC audit → https://calendly.com/sophiesociety/noa

Levanta - Affiliate Shift Calculator → https://hubs.ly/Q03jnb3B0

Flat World Network - https://flatworldnetwork.com/

HONU Worldwide - https://honuworldwide.com/

Marketing Misfits - https://marketingmisfits.co/

Start. Scale. Exit. Repeat - https://www.amazon.com/Start-Scale-Exit-Repeat-Entrepreneurs/dp/B0CYWGZ6YL

Join the Beard Nation at https://www.facebook.com/groups/lunchwithnorm

📌 Subscribe for weekly insights from the top minds in ecommerce, Amazon, and AI innovation.

AI isn't coming... it's here. And if you're an Amazon seller still doing business like it's 2022, you’re about to get replaced.

🔥Try sellerboard, a profit tracking tool, for free for 2 months! - https://sellerboard.com/?p=02091

Norm and Kevin's AI Workshop - https://book.stripe.com/fZufZh2kVcph7Bza6rcwg0P

In this Lunch With Norm episode, Kevin King drops the harsh truth: only 1 in 3 Amazon sellers will survive the AI shift in the next few years. We break down exactly how AI is changing Amazon PPC, product listings, and shopper behavior—and why most sellers have no idea what's coming. Since 1989, Kevin King been at the forefront of direct marketing, Amazon selling, and internet marketing. His cutting-edge strategies and extensive experience have empowered thousands.

You'll learn:

- Why Amazon may soon take full control of your PPC campaigns

- What Agentic AI and AEO (Answer Engine Optimization) mean for your listing traffic

- How to prepare your brand for AI-generated product pages and search results

- Why YouTube, press releases, and Reddit are the new ranking battlegrounds

- The tools Kevin is using for automation, LLMs optimization, and content syndication

- Why most AI content is trash—and how to rise above the noise

- How one press release ranked for 130+ keywords

- What sellers need to start doing right now to protect their business from irrelevance

Timestamps

00:00 How AI Is Taking Over Amazon

03:36 Why Amazon Sellers Should Be Worried

07:26 The Future of Amazon Search

10:53 What Is LLMS.txt

14:12 Reviews, Trust Signals & AI Ranking

17:50 Why AI-Generated Video Fails

20:37 Creating Human-Level Quality

23:30 SEO vs AEO 26:26 Using RSS Feeds

29:55 Smart Next Steps for AI Adoption

33:04 Automation vs AI Agents

36:30 Press Release Hacks

40:29 Kevin’s Favorite AI Video Tool

43:31 Posting Daily YouTube Shorts with AI

46:50 Understanding the 5 Levels of Buyer Awareness

50:22 Exclusive Access: The AI Workshop for Sellers

💥 This episode isn't just a wake-up call. It's a roadmap. If you're serious about thriving as an Amazon seller in 2025 and beyond, you need to watch this now.

📅 Watch the replay of the AI Workshop mentioned in the episode at: https://billiondollarsellers.media

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This episode is brought to you by Flat World Network: Hey Amazon sellers, Norm here! I’ve just launched my new agency, Flat World Network. If your listings aren’t converting or your sales have hit a ceiling, you’re not alone. We help sellers unlock 30% more Amazon sales in just 90 days, using real strategies that work across listings, ads, and backend setup.

💥 Get your FREE Amazon Audit - https://flatworldnetwork.com/

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Sponsors: Sellerboard - https://sellerboard.com/?p=02091

ConnectCash - https://connectcash.io/

Sophie Society - Free PPC audit → https://calendly.com/sophiesociety/noa

Levanta - Affiliate Shift Calculator → https://hubs.ly/Q03jnb3B0

Flat World Network - https://flatworldnetwork.com/

HONU Worldwide - https://honuworldwide.com/

Marketing Misfits - https://marketingmisfits.co/

Start. Scale. Exit. Repeat - https://www.amazon.com/Start-Scale-Exit-Repeat-Entrepreneurs/dp/B0CYWGZ6YL

Join the Beard Nation at https://www.facebook.com/groups/lunchwithnorm

On this episode of Lunch With Norm, Norm sits down with Liz Saunders, the founder of Fluencer Fruit, to uncover what brands get wrong about influencer marketing and what actually drives results in 2025.

Liz breaks down how she helps eCommerce brands build real relationships with creators, why short-term UGC deals fall flat, and how to scale influencer partnerships with data, not guesswork. You’ll also hear how Fluencer Fruit uses first-party performance data to match brands with the right TikTok and Amazon creators. If you’re a brand owner tired of chasing virality and ready to build influencer systems that convert, this one’s for you.

You’ll learn:

- How to build long-term influencer partnerships

- Why most brands fail at creator outreach

- How Fluencer Fruit uses data to match brands and creators

- The difference between paid UGC and real influence

- How to set up systems for scalable, trackable influencer growth

Timestamps

00:00 – Why Content Still Drives Sales

03:05 – Smart Branding Tips for Amazon Sellers

07:01 – How to Find the Right Creator

10:20 – Boosting Brand Awareness with UGC

13:05 – Why Mid-Size Creators Perform Best

15:54 – Getting Influencers to Engage

19:20 – What Makes a Quality Influencer

22:10 – How Commission Stacking Works

25:48 – Sponsored by Sellerboard

29:06 – Using Creator Connection for Growth

32:03 – What Motivates Creators to Launch

35:58 – Dealing With Cease & Desist Orders

39:32 – Do Influencer Videos Still Work?

43:38 – Increasing Customer Touchpoints

47:36 – How Long Does Success Take?

51:22 – Final Thoughts with Liz Saunders

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This episode is brought to you by Flat World Network: Hey Amazon sellers, Norm here! I’ve just launched my new agency, Flat World Network. If your listings aren’t converting or your sales have hit a ceiling, you’re not alone. We help sellers unlock 30% more Amazon sales in just 90 days, using real strategies that work across listings, ads, and backend setup.

💥 Get your FREE Amazon Audit - https://flatworldnetwork.com/

______________________________________

Sponsors: Sellerboard - https://sellerboard.com/?p=02091

ConnectCash - https://connectcash.io/

Sophie Society - Free PPC audit → https://calendly.com/sophiesociety/noa

Levanta - Affiliate Shift Calculator → https://hubs.ly/Q03jnb3B0

Flat World Network - https://flatworldnetwork.com/

HONU Worldwide - https://honuworldwide.com/

Marketing Misfits - https://marketingmisfits.co/

Start. Scale. Exit. Repeat - https://www.amazon.com/Start-Scale-Exit-Repeat-Entrepreneurs/dp/B0CYWGZ6YL

Join the Beard Nation at https://www.facebook.com/groups/lunchwithnorm #InfluencerMarketing #LunchWithNorm #LizSaunders