『Lunch Hour Legal Marketing』のカバーアート

Lunch Hour Legal Marketing

Lunch Hour Legal Marketing

著者: Legal Talk Network
無料で聴く

Are you hungry for more clients? Tired of wasting time (and money) on marketing that doesn’t work? This podcast serves up real-world tips and proven digital marketing strategies that actually drive results for law firms. Hosted by Gyi Tsakalakis and Conrad Saam—two legal marketing pros who’ve been in the trenches. You’ll get practical advice on client acquisition, website teardowns, and what’s actually working for lawyers today—all with a touch of mirth. Congratulations, you found it—THE podcast for lawyers who want to grow their practice! So, if you’re ready to take your business to the next level, pull up a seat and dig in with Lunch Hour Legal Marketing.Legal Talk Network マネジメント マネジメント・リーダーシップ マーケティング マーケティング・セールス 経済学
エピソード
  • Grassroots Marketing the Earley Way: How This Attorney Punches Above His Weight in The Big City
    2026/07/15
    Chris Earley runs a mid-sized personal injury law firm with an out-sized impact in Boston, one of the biggest, most competitive legal markets around, without trying to out-spend the giants. His approach: go narrow instead of broad. He calls it the centipede method, and it's exactly what it sounds like: hyperlocal radio, community sponsorships, a name he's leaned into hard, and a brand built on being different rather than being the biggest. Conrad and Chris get into the tension between brand-building (the long game) and direct response (the "I need clients this month" game), why knowing your numbers matters more than knowing every marketing channel, and why Chris still runs PPC even with a strong brand. Plus: his favorite tools, and what it actually means to compete with yourself instead of everyone else. Catch Chris live at the Lunch Hour Legal Marketing Summit, August 11-13 in Nashville. -Connect with Chris on LinkedIn: https://www.linkedin.com/in/bostonpersonalinjurylawyer/ -Tickets! The LHLM Summit is just around the corner. Don't regret missing the best show in legal for 2026: lunchhourlegalmarketing.com/registration -Thank you to the hippest sponsors on the proverbial block: CallRail, Lawmatics, Juvo Leads, and ALPS Lawyers Malpractice and Law Firm Insurance! Chapters 00:00 – Introduction 00:54 – Intro: Meet Chris Earley, Competing Mid-Size in a Big Boston Market 02:15 – Being Different: Leaning Into the Earley Name and Authentic Branding 03:13 – Competing With Earley, Not Everyone Else 04:57 – The Centipede Method: Going Narrow and Deep Instead of Wide 06:36 – Hyperlocal Radio and the Local Content Flywheel 09:46 – Playing the Long Game: Brand Spend vs. Short-Term Cash Needs 11:20 – Know Your Numbers: The 80/20 Metrics That Matter 12:27 – Turning Off-Practice-Area Leads Into a Win 16:24 – The Weekly Email: Giving Value to "Competitors" 18:52 – Omni-Channel Marketing: Running PPC and Brand Together 20:22 – Favorite Tools: Speed AI, Lead Docket, and CallRail
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    26 分
  • Serving Up Super Summit FOMO
    2026/07/08
    On the fence about coming to the Lunch Hour Legal Marketing Summit? Gyi and Conrad would feel absolutely terrible if you missed out, but this episode will help get you there. ----- Last Year’s Lunch Hour Legal Marketing Summit was ah-mazing. We had so many awesome attendees and speakers, and this year promises to be even better. To whet your appetite for even more delicious legal marketing tidbits, Gyi and Conrad highlight some of their favorite moments from the 2025 Summit, dishing out marketing trainwrecks, ways to recognize bad agency behavior, how to feed the AI machine, and more. We just know you’d love to be with us August 11-13 in Nashville. Sign up now! – Lunch Hour Legal Marketing Summit Listen Next: r/LHLM: Reddit Feeds the AI MACHINE Connect: Leave Us an Apple Review Lunch Hour Legal Marketing on YouTube Lunch Hour Legal Marketing on TikTok r/LHLM
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    32 分
  • The LHLM Summit Is Coming. Here’s a Taste.
    2026/07/01
    The Lunch Hour Legal Marketing Summit is coming. To Nashville. In August. This week on Lunch Hour Legal Marketing, Conrad and Gyi sit down with two of the speakers headed to the LHLM Summit (August 11-13, Acme Feed & Seed, Nashville) for a preview of what's on the agenda. First, Mary Ellen Murrah of Vista Consulting makes the case for why the face of your law firm matters, and why a sea of middle-aged white guys on your website is leaving money on the table. Then, intake expert Kerri Coby White gets tactical on AI, key metrics, comp structure, and why the robots should stay off your phones. Two great conversations. Two very good reasons to get to Nashville. Get your tickets to the Lunch Hour Legal Marketing Summit at https://lunchhourlegalmarketing.com/registration/. Thank you to our sponsors: Juvo Leads, Lawmatics, CallRail, and ALPS Legal Malpractice Insurance and Law Firm Insurance!
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    32 分
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