『Loyalty Leaders Podcast』のカバーアート

Loyalty Leaders Podcast

Loyalty Leaders Podcast

著者： Tommy Danielsen
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【Amazonプライム会員限定】今ならプレミアムプランが4か月 月額99円。

10月19日まで。※適用条件あり
Loyalty is a journey, not a destination. Wherever you are on this path you will certainly benefit from listening to this highly collaborative podcast. Hear the brightest minds in loyalty host fellow industry experts, share experiences and challenges, and best of all get practical insights.2023 マーケティング マーケティング・セールス 経済学
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  • Forget Complex Points: Why JSX is Redefining Airline Loyalty

    Forget Complex Points: Why JSX is Redefining Airline Loyalty
    2026/09/15

    In this episode of the Loyalty Leaders Podcast, Tally DeVuono breaks down how JSX is evolving its program beyond its first year to include meaningful entitlements, the strategy behind family pooling and referral credits, and why a loyalty program should never be used as a band-aid for a mediocre core product.
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    23 分
  • Why Reward Points Mask Fundamental Brand Issues

    Why Reward Points Mask Fundamental Brand Issues
    2026/09/02

    In this episode of the Loyalty Leaders Podcast, Timothy Lange joins Roger Williams to dissect why the traditional "earn and burn" loyalty model is fundamentally flawed. He breaks down how Vinted drives authentic engagement without relying on superficial discounts.
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    23 分
  • Inside B&Q's Data Strategy: Transforming DIY Retail Loyalty

    Inside B&Q's Data Strategy: Transforming DIY Retail Loyalty
    2026/08/25

    In this episode of the Loyalty Leaders Podcast, Roger Williams sits down with Will Pearl, Head of Loyalty & CRM for B&Q. Will is currently spearheading a massive transformation of B&Q's loyalty ecosystem, bringing his extensive data and analytics background from grocery retail into the complex world of DIY.
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    23 分
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