Dina Rezvanipour, Founder and President of 3d Public Relations & Marketing, is a graduate from the University of Southern California with a B.A. in Communications. Dina got her start at Fox Studios in the diversity development department, where she helped establish the writers program and organized talent showcases. Dina was at Fox for 6 years before she landed a position at the premiere public relations firm, Distinctive Assets. As the Vice President of Distinctive Assets, she handled all aspects of PR for the company, and was their talent wrangler for the official backstage gift lounges for shows such as; the GRAMMY Awards, Country Music Awards, Latin GRAMMY Awards, Andre Agassi Grand Slam Charity Event, American Music Awards and Teen Choice Awards. Dina moved to New York City in 2011, to further her career in PR and Marketing and launched 3d Public Relations in January 2012. Dina also started her own charity in 2010 called Generation Philanthropy. Generation Philanthropy is a non-profit 501c3 dedicated to raising awareness and funds for charitable programs both locally and internationally in need of support Episode Overview Liz welcomes Dina Rezvanipour, the founder of 3D PR Marketing, for a candid conversation about PR, branding, authenticity, and running a modern agency that aligns with your personal passions. The pair dive into what makes 3D PR different, the importance of authentic visibility, and how to know when you’re really ready for publicity. Download Episode Transcript Topics Covered About 3D PR Marketing: Dina introduces her full-service PR agency, specializing in beauty, wellness, hospitality, and lifestyle brands. She describes their blend of traditional PR (print, online, TV, events, influencers) and why events—especially their 3D Wellness Retreat—are at the heart of their strategy.The Power of Retreats: Dina shares the inspiration behind the 3D Wellness Retreat, which focuses on finding purpose and letting go of limiting beliefs. She curates each event with experts who’ve helped her personally, making these retreats both impactful and deeply personal.Origin of “3D”: The name comes from Dina’s desire to look at brands (and people) from all angles—never just one dimension. Fun fact: it’s also a nod to her family, where she, her mom, and her brother all have names starting with “D”.Authenticity in PR and Marketing: Dina and Liz discuss “vanity PR” versus meaningful visibility. They emphasize how authenticity is non-negotiable for long-term success; being visible is only valuable if your message is true to you.When are you “ready” for PR? Dina believes two things are essential: you must be mentally (and energetically) ready to grow, and you need a solid, functional website as your foundation. Without these, PR efforts are wasted.Navigating Client Relationships: Why Dina opts for quality over quantity when choosing clients, and how she believes deeply in having a real, personal connection with those she works with. She prefers a small, mighty team and deeply values client retention and involvement.Industry Insights: Dina shares the realities of PR—rejection, ghosting, and constant “asking”—and the thick skin required to succeed. She debunks misconceptions about PR being all about ego, explaining that even “bad press” can have its value if handled authentically.Working Globally: 3D PR works with clients worldwide, many of whom Dina has never met in person—a testament to the power of referral and the importance of building long-term, trust-based relationships. Memorable Quotes “You have to love what you do in PR, because it’s so stressful—you need real passion for your clients.” — Dina“Visibility without authenticity or a message is just vanity marketing.” — Liz“Even bad press is still press…you want people talking about you.” — Dina“Quality over quantity, always.” — Dina Connect with Dina Rezvanipour & 3D PR Marketing Website: 3dprmarketing.comDina on Instagram: @dinarezvanipour3D PR Marketing on Instagram: @3dprmarketing For Listeners If you’re thinking about PR, Dina recommends making sure you’re genuinely ready to grow and that your online presence is rock solid. If you want to brainstorm or get a sense of how PR can work for your brand, don’t hesitate to reach out to Dina!
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