Recorded live on stage at Property Portal Watch Madrid 2026, Edmund Keith, Harvey Hancock and Simon Baker take stock of two and a half days of talks in front of more than 460 delegates from around 50 countries.

Chapters:
00:00 Intro: live from the PPW Madrid 2026 stage
01:20 Key takeaways: AI starts delivering real results
03:56 Is the industry worried enough?
05:23 Are we talking enough about business models?
09:21 Favourite presentations
12:31 Has AI raised the standard of presentations?
14:59 Pitch club winner
15:53 Thanks to the sponsors and PPW Bangkok 2027

AI is starting to show real results
With AI now through full product cycles, the conversation has moved on from language features to internal efficiency, user behaviour and perception models. The team also look at how fast new products now ship, from an app built during the conference to IMMOunited launching a full marketplace in Austria in under six months.

Is the industry worried enough?
Fear feels lower than at the last two conferences, but the panel argues the real risk is not one seismic shift. It is death by a thousand cuts, with agentic search chipping away at the core business.

Business models over technology
Consumer monetisation, pay-per-use buyer's agent AI, the end of above-inflation price rises flagged by Jefferies analyst Giles Thorne, the move towards end-to-end transaction platforms, and why mortgage businesses that buy portals tend to do better than portals that move into mortgages.

Favourite talks
Shout-outs for Sarah Wood of realestate.co.nz on brand, marketing and culture, Tilen Pigac's opening poem, Malcolm Myers' scene-setting keynote and Lukas Rose of ProperBird. Plus a theory: has AI raised the standard of conference presentations?

Pitch club and what's next
The team congratulate pitch club winner Rumi, thank the sponsors and announce PPW Bangkok on 2 to 4 March 2027 at the Carlton Hotel.

Presented by:
• Edmund Keith: https://www.linkedin.com/in/edmund-keith/
• Harvey Hancock: https://www.linkedin.com/in/harvey-hancock/
• Simon Baker: https://www.linkedin.com/in/stbaker/