Listing Marketing with Staci Stillmunkes
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Listing Marketing with Staci Stillmunkes
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PATH TO SIGNIFICANCE | As homes spend more time on the market and buyers have more choices, listing marketing becomes an even more important part of serving your sellers well. Staci Stillmunkes joins us to talk about how agents can strengthen their listing marketing and stand out in today's market.
Access the Listing Marketing Plan and Listing Management Course.
In this episode:
00:28 Meet Staci
01:39 Market Shift Reality Check
03:13 Three Ps Framework
04:02 Two Promotion Goals
05:04 Listing Media Nonnegotiables
06:52 Launch Ready Marketing Plan
09:14 Face Or No Face Video
12:52 Beyond Basics Storytelling
14:35 Story Over Specs
15:30 Bring Sellers Into Story
16:08 Formats Beyond Social
17:40 Social Proof And Presence
19:00 Canva Stories And Repurpose
21:04 Capture More Content
23:25 10 10 20 System
24:52 Postcards And Follow Up
25:49 Neighborhood Open House
27:26 Sold Letter Storytelling
28:34 Resources And Wrap Up
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