『Social Media for B2B Growth: LinkedIn Strategies and Tips』のカバーアート

Social Media for B2B Growth: LinkedIn Strategies and Tips

Social Media for B2B Growth: LinkedIn Strategies and Tips

著者: Michelle J Raymond - LinkedIn Expert
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Ready to dominate LinkedIn and lead your industry? The Social Media for B2B Growth Podcast is your go-to resource for B2B marketers and business owners who want to turn LinkedIn into a powerful tool for growth. Hosted by Michelle J Raymond, a LinkedIn expert and strategist, this podcast explores the strategies that can transform your business from invisible to influential on LinkedIn. Each week, Michelle brings actionable insights, real-world examples, and expert guests to help you: • Master LinkedIn Social Selling: Drive sales and scale your network with proven techniques tailored for B2B success. • Build a Thriving LinkedIn Community: Learn how to create an active, engaged audience around your brand. • Boost Your Business & Personal Brand: Get expert advice on positioning yourself as a leader in your industry. • Create Content That Converts: Unlock the secrets to producing LinkedIn content that grabs attention and drives results. • Activate Employee Advocacy: Empower your team to represent your business and amplify your reach on LinkedIn. This podcast isn’t just talk – it’s packed with actionable tips you can implement immediately to grow your business and get ahead of your competition. Whether you're just getting started or looking to fine-tune your LinkedIn strategy, tune in and start leading your industry.Michelle J Raymond - B2B GROWTH CO PTY LTD - All rights reserved マネジメント・リーダーシップ マーケティング マーケティング・セールス リーダーシップ 経済学
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  • Why Your Team Isn't Posting On LinkedIn (And How to Fix It)
    2025/07/08

    Is your team struggling with LinkedIn? In this episode, Coach Michelle J Raymond delves into common misconceptions about using LinkedIn for business and how to set your team up for success.

    Learn why assuming LinkedIn is easy can set your team up for failure and discover practical tips on providing the necessary support and training.

    Michelle offers insights on how to create an effective employee advocacy program, the importance of social media policies, and realistic expectations for time and effort.

    Key moments in this episode -

    0:00 The LinkedIn Myth

    00:56 The Reality of LinkedIn for Teams

    02:10 Challenges in Employee Advocacy on LinkedIn

    02:56 Setting Your Team Up for Success

    05:44 Addressing Internal Barriers

    10:26 Culture Before Content

    13:20 Practical Tips for LinkedIn Success

    16:34 The Value of LinkedIn Training and Support

    18:21 Achieving B2B LinkedIn Success

    CONNECT WITH MICHELLE J RAYMOND
    • Michelle J Raymond on LinkedIn
    • Book a free intro call
    • https://socialmediaforb2bgrowthpodcast.com/
    • B2B Growth Co newsletter

    Today's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days.

    https://metricool.com/?utm_source=podcast&utm_medium=influencer&utm_campaign=20250701_michelle-raymond_july-premium-poll_en&utm_content=audio&utm_term=q2

    #LinkedIn #EmployeeAdvocacy #SocialSelling

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    19 分
  • Why Noone Buys From Your LinkedIn Posts (Non Cringe Fix)
    2025/07/06

    Struggling to write LinkedIn sales posts without sounding cringe? Learn how to sell with confidence using a simple, proven copywriting framework.

    Key moments in this episode -

    00:00 Overcoming the Fear of Sales Posts on LinkedIn

    00:47 The Misconceptions About Selling on LinkedIn

    05:30 Mindset Matters

    10:04 The Consequences of Avoiding LinkedIn Sales Posts

    14:09 The Non-Cringe Guide to LinkedIn Sales Posts

    17:03 Mastering Sales Copywriting Frameworks

    20:07 The Power of Copywriting in LinkedIn Sales

    CONNECT WITH MICHELLE J RAYMOND
    • Michelle J Raymond on LinkedIn
    • Book a free intro call
    • https://socialmediaforb2bgrowthpodcast.com/
    • B2B Growth Co newsletter

    Today's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days.

    https://metricool.com/?utm_source=podcast&utm_medium=influencer&utm_campaign=20250701_michelle-raymond_july-premium-poll_en&utm_content=audio&utm_term=q2

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    22 分
  • The Real Reason Your B2B LinkedIn Posts Are Getting Ignored (With Fixes)
    2025/06/27

    Are you sick of your LinkedIn content being ignored? Let's discuss the most likely cause and actionable strategies to improve your LinkedIn visibility and engagement.

    Discover how cultivating a strong point of view, crafting engaging hooks, and presenting your authentic self can enhance your LinkedIn presence.

    Key moments in this episode -

    00:00 Playing It Safe on LinkedIn

    00:36 The State of LinkedIn Content

    01:45 The Problem with Most LinkedIn Content

    03:50 Creating Engaging LinkedIn Content: The Hook

    06:43 Be Authentic

    09:10 Practical Tips to Improve Your LinkedIn Content

    11:12 Stand Out by Being Contrarian

    CONNECT WITH MICHELLE J RAYMOND
    • Michelle J Raymond on LinkedIn
    • Book a free intro call
    • https://socialmediaforb2bgrowthpodcast.com/
    • B2B Growth Co newsletter

    Today's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days.

    https://metricool.com/?utm_source=podcast&utm_medium=influencer&utm_campaign=20250624_michelle-raymond_june-premium-poll_en&utm_content=audio&utm_term=q2

    #LinkedIn #B2BMarketing #ContentMarketing

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    15 分

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