What if the real reason your social media isn’t bringing in new clients has nothing to do with the algorithm? In this episode, I break down the top four areas beauty pros overlook the most when it comes to getting clients to book straight from their socials. I share simple shifts that can help you convert faster, show up more confidently, and finally get your online presence working for you.

What you'll learn in this episode:

• Why one tiny detail on your website could be costing you bookings
• The hidden mistake in your follower list that stalls your growth
• The uncomfortable thing you're avoiding online (that actually speeds up client growth)
• The surprisingly simple way to stand out from every artist down the street

Hit play and get inspired to tighten up your strategy going into 2026.

Want to create content that *actually* books clients? My Beauty Content Mastery Masterclass is here! This is your step-by-step training to plan, create, and post content that turns your followers into paying clients consistently!

For just $28, you’ll learn how to:

💖 Create a real content strategy

☁️ Simplify your content planning so posting feels easier

🦋 Create focused content campaigns based on your business goals for the month

Get instant access to the 60-minute masterclass

Resources:

• Looking to grow your beauty business on social media in 2025? Let’s talk! We help make socials easy for salons, spas, and beauty brands while still hitting your goals online! www.beautycorpro.com

Where We Can Connect:

• Let's be friends on Instagram! www.instagram.com/xoericaschramm

LASH BIZ BABES EXPERIENCE 2026: The year of going ALL IN. Lash artists, estheticians, nail tech, hairstylists, and beauty professionals are invited to join us online on May 2nd, 2026. Make 2026 your best year yet! $99 ticket presale is live! First 20 tickets sold will also get access to our content strategy masterclass - Beauty Content Mastery! Get your TICKET HERE!

What if the end of the year isn’t a finish line…but the moment you finally see how far you’ve come? Here is the pep talk I wish someone had given me during the seasons when business felt heavy, slow, or straight-up confusing. I’m talking mindset, grit, and the tiny choices that add up to a comeback you can actually feel in your body.

If you’ve been a little hard on yourself lately, consider this your permission to soften and remember what’s still possible. Take a breath, hit play, and let’s walk into the new year with a whole new energy.

In this episode, you’ll hear:

• What questions I ask myself when business feels “off”?
• How do I anchor back into my why when everything feels overwhelming?
• The mindset shift helps me move through slow seasons without spiraling
• Where do I still have more control than I think?
  
  

Let this episode be your reminder that you are capable of more than you think. XOXO

Want to create content that *actually* books clients? My Beauty Content Mastery Masterclass is here! This is your step-by-step training to plan, create, and post content that turns your followers into paying clients consistently!

For just $28, you’ll learn how to:

💖 Create a real content strategy

☁️ Simplify your content planning so posting feels easier

🦋 Create focused content campaigns based on your business goals for the month

Get instant access to the 60-minute masterclass here.

Resources:

• Looking to grow your beauty business on social media in 2025? Let’s talk! We help make socials easy for salons, spas, and beauty brands while still hitting your goals online! www.beautycorpro.com

Where We Can Connect:

• Let's be friends on Instagram! www.instagram.com/xoericaschramm

LASH BIZ BABES EXPERIENCE 2026: The year of going ALL IN. Lash artists, estheticians, nail tech, hairstylists, and beauty professionals are invited to join us online on May 2nd, 2026. Make 2026 your best year yet! $99 ticket presale is live! First 20 tickets sold will also get access to our content strategy masterclass - Beauty Content Mastery! Get your TICKET HERE!

Are you feeling the tug to finally go all in on your beauty business…like really go for it?! In this episode, I reveal the 2026 Lash Biz Babes Experience theme and why this year’s event is shifting from a “conference” to a full-blown, curated experience built specifically for solo beauty pros who want to grow with intention not pressure.

I share the truth about waiting for the “perfect time,” the mindset traps that keep so many artists stuck, and the moments that changed everything in my own business. Going all in is about bold decisions, belief, and tiny bravery that compounds into something massive - not just hustling till you burn out.

Hit play then get your ticket to the Lash Biz Babes Experience below!

What you’ll hear in this episode:

• How the new Lash Biz Babes Experience will create deeper transformation
• Why solo beauty pros need different support than artists with teams
• The mindset blocks that keep you playing small (plus how to break out of them)
• One decision that completely changed the direction of my business

The Lash Biz Babes Experience is BACK for its 4th year on May 2nd, 2026! And this year’s theme is all about Going ALL IN on your beauty business! This 1-day, online experience is deeper, more interactive, and more transformative than ever before.

If you’re a solo lash artist, esthetician, or beauty pro who is wanting to feel confidence, clarity, and momentum in 2026, this is for you! You’ll get access to every speaker, training, giveaway, and the full replay library afterwards. And the best part? It's all online. No added travel costs. You can participate from home!

✨ Presale is officially OPEN now through December 31st! Get your ticket for only $99. Prices will go up in 2026. Let's make this the year we go ALL IN together!💖

Get your TICKETS HERE!

Resources:

• Looking to grow your beauty business on social media in 2025? Let’s talk! We help make socials easy for salons, spas, and beauty brands while still hitting your goals online! www.beautycorpro.com

Where We Can Connect:

• Let's be friends on Instagram! www.instagram.com/xoericaschramm

LASH BIZ BABES EXPERIENCE 2026: The year of going ALL IN. Lash artists, estheticians, nail tech, hairstylists, and beauty professionals are invited to join us online on May 2nd, 2026. Make 2026 your best year yet! $99 ticket presale is live! First 20 tickets sold will also get access to our content strategy masterclass - Beauty Content Mastery! Get your TICKET HERE!