『Kiss My Aesthetic Podcast』のカバーアート

Kiss My Aesthetic Podcast

Kiss My Aesthetic Podcast

著者： Michelle Wintersteen
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The Kiss My Aesthetic Podcast is hosted by Michelle Wintersteen, the Brand Designer and Creative Director behind MKW Creative Co. a freelance brand design firm helping to define, design, build and grow vibrant brands for social-media-minded entrepreneurs. The KMA Podcast is an extension of the Kiss My Aesthetic Facebook Group and covers topics like creating brand awareness, mastering social media marketing, cementing your brand's online presence, and being your own damn boss. Michelle lives in sunny San Diego, California designing for brands & creating content with an undeniable west coast energy, punchy color palette & her yellow lab pup.MKW Creative Co マネジメント・リーダーシップ マーケティング マーケティング・セールス リーダーシップ 経済学
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  • 272. Navigating the Ethics of AI in Design with Lauren DeVane

    272. Navigating the Ethics of AI in Design with Lauren DeVane
    2026/06/16
    The ethics of AI in design are stirring up more drama than a reality TV reunion, so Michelle and your favorite AI auntie, Lauren deVane, are diving headfirst into what's helpful and what's misdirected rage. Get the inside scoop on creative boundaries, data centers, and why bullying local businesses for using ChatGPT is officially "out." This conversation unpacks how to actually use AI without losing your mind — or your moral compass. Lauren deVane, also known as @youraiauntie is an ex-Ulta Beauty social creative director turned creative futurist and AI educator. She's taken her 10+ years of creative marketing experience and is now helping visual creatives, marketers, entrepreneurs, and brand builders on how to integrate AI into their existing workflows ------------------------ In today's episode, we cover the following: Public perception vs. reality of AI in June 2026The realities of data centersEthical dilemmas in tech useConcerns about AI misuse in the USAI safety and video editing advancementsSetting boundaries with clientsAI vs designer and photographer debateIterative prompting and accuracy concerns with generative AIAI and modern surveillanceFuture of Smart GlassesAI and neurodiversity opportunitiesGetting good content from AIQuestioning the authenticity of scripted contentBuild a community presence ---------------------- RESOURCES: FOF100OFF for $100 off fofcourse.com AND KMA30OFF gets them $30 off Prompty Poppins https://bemusedstudio.myflodesk.com/promptyEpisode 216: AI for Brand Designers with Lauren deVaneEpisode 192: Authenticity and AI with Lauren deVaneEpisode 162: Leveraging AI Tools for Innovative Marketing with Lauren deVane ---------------------- Guest info: To learn more about Lauren and her distinct style, follow her on Instagram @YouAIAuntie, or visit her websites, FOFCourse.com, TheBemusedStudio.com, and JoinBaisCamp.com. ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook GroupInstagramTik Tok ----------------------- -- COFFEE -- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! -- STICKER GIANT -- This episode is sponsored by Sticker Giant. Elevate your branding with labels and stickers that will attract attention in all of the right ways. Bring your designs to life by visiting StickerGiant.com and using promo code MKW25 for 25% off when you spend $150 or more! Code is valid for one-time use only. Expires December 31st 2026. -- ZENCASTR -- This episode is brought to you by Zencastr. Create high-quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma -- AUDIBLE -- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard
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    55 分
  • 271. Surviving the Budget Squeeze in Branding and Marketing

    271. Surviving the Budget Squeeze in Branding and Marketing
    2026/06/09
    Is your current marketing strategy going silent? Michelle gives the lowdown on what to do when your marketing spend hits a wall, why "going dark" is basically a brand crime, and exactly how to trim expenses without ditching your strategy. Get the know-how for protecting your brand equity, making your clients stickier than ever, and learning why a little creativity in a crisis might just be your business's superpower. If you're ready to turn those scary budget convos into smart solutions (and stop panicking about your next lead), this is your time to show up, stay seen, and thrive when times get tough. ------------------------ In today's episode, we cover the following: Building leads through referralsClient retention strategiesBudgeting for social media managementRepositioning your valueAdjusting price and brand strategyHelping corporate escapees freelanceReputation management and economic shiftsProtecting your business when multiple clients leaveCreative strategy and budgeting tips ---------------------- RESOURCES: Episode 156: Creating a Brag-Worthy Brand Strategy ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Heartbeat GroupKiss My Aesthetic Facebook GroupInstagramTik Tok ----------------------- -- COFFEE -- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! -- STICKER GIANT -- This episode is sponsored by Sticker Giant. Elevate your branding with labels and stickers that will attract attention in all of the right ways. Bring your designs to life by visiting StickerGiant.com and using promo code MKW25 for 25% off when you spend $150 or more! Code is valid for one-time use only. Expires December 31st 2026. -- ZENCASTR -- This episode is brought to you by Zencastr. Create high-quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma -- AUDIBLE -- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard
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    35 分
  • 270. Instagram Strategy & How to Enter the Reelies with Your Social Team

    270. Instagram Strategy & How to Enter the Reelies with Your Social Team
    2026/06/02
    Do you feel like social media is just one big popularity contest that leaves you creatively drained? Let's shake things up. Join Manu Muraro shares how to make your brand stand out in a saturated feed, how to actually enjoy content creation, and why celebrating those small wins might be your new secret weapon. From tackling the Instagram algorithm to surviving the world of copycats and award shows, this episode is for every entrepreneur ready to take center stage online. Manu Muraro is the founder of Your Social Team, a content marketing brand helping small business owners grow through strategic email marketing and Instagram content. Manu is also the creator of The Reelies Awards, the first award show celebrating Small Business Owners and Creators through Instagram Reels. A former creative at Cartoon Network, Manu brings award-winning experience to everything she creates — from email templates to done-for-you social content that saves time and drives results. ------------------------ In today's episode, we cover the following: Changing role of social mediaOrigin of the ReeliesCreating an awards showIn-person eventsAdapting to changes in contentThe Instagram algorithm and oversaturation over the yearsBuilding genuine client relationshipsStaying on top of social media trendsDiscussing visual trends in designDiscovering and using UnscreenHandling content copying issuesSetting up your social media accountCreating a presentation outlineTikTok's impact on discoveryJudging criteria for ReeliesImportance of in-person meetingsWinning awards for client projects ---------------------- RESOURCES: Get your 1 free entry for the ReeliesBlog: Starting a New Instagram Account? Here's what your first 9 posts should be ---------------------- Guest info: To learn more about Manu and Your Social Team, follow her on Instagram and TikTok @YourSocialTeam, Facebook @WeAreYourSocialTeam, and visit her website, YourSocial.Team ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook GroupInstagramTik Tok ----------------------- -- COFFEE -- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! --STICKER GIANT-- This episode is sponsored by Sticker Giant. Elevate your branding with labels and stickers that will attract attention in all of the right ways. Bring your designs to life by visiting StickerGiant.com and using promo code MKW25 for 25% off when you spend $150 or more! Code is valid for one-time use only. Expires December 31st 2026. -- ZENCASTR -- This episode is brought to you by Zencastr. Create high-quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma -- AUDIBLE -- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard
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    52 分
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