Today's episode is another Instagram Live session, in which the Caleb discusses a variety of topics. Caleb offers insights into business operations, including the challenges of winter work, managing equipment maintenance through systems like Slack and GPS tracking, and the crucial importance of financial planning and cash flow projection with the help of a fractional CFO, Cycle CPA. Additionally, he promotes several industry contacts and companies, shares details about upcoming Hardscape Academy training sessions, and discusses the significance of key performance indicators like Revenue Per Hour and struggles with job costing.

LeanScaper Revenue Intensive (January 20 & 21, 2026 in January 20 & 21)

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Caleb candidly discusses feeling exhausted and unmotivated near the end of the year, despite the overall success and growth of his landscape contracting business. He shares his struggles with finishing projects, a $6,000 mistake involving light fixtures, and the challenges of scaling a business, tying his personal fatigue to his company's operational pressures. Throughout the discussion, he emphasizes the importance of authenticity and sharing vulnerabilities with his audience, contrasting his fatigue with the many things he has to be grateful for, referencing Maslow's hierarchy of needs. Finally, Caleb briefly explains and advocates for the problem-solving technique of first principles thinking.

LeanScaper Revenue Intensive (January 20 & 21, 2026 in January 20 & 21)

Auman Landscape on YouTube

Primed For Growth

www.companycam/kcpodcast Company Cam- 50% for 2 months!

Linktree/AumanLandscape

@aumanlandscapellc

www.CycleCPA.com Use code: Auman and save $200 when signing up.

LMN Software Save on onboarding! Code: AUMAN

Much of the discussion revolves around business management and growth strategies within the green industry, including a focus on the benefits and challenges of hiring and managing a Virtual Assistant (VA), discussing topics like onboarding, delegation, and specialization. The hosts, Caleb and Britney Alman, also cover aspects of business systems and Standard Operating Procedures (SOPs), touch on financial and equipment pricing methods using LMN software, and mention team communication tools like Slack.

LeanScaper Revenue Intensive (January 20 & 21, 2026 in January 20 & 21)

Auman Landscape on YouTube

Primed For Growth

www.companycam/kcpodcast Company Cam- 50% for 2 months!

Linktree/AumanLandscape

@aumanlandscapellc

www.CycleCPA.com Use code: Auman and save $200 when signing up.

LMN Software Save on onboarding! Code: AUMAN