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  • Why local news is essential, with Dean Baquet
    2026/08/25

    Former New York Times executive editor Dean Baquet believes the erosion of local journalism is helping drive America’s civic and political divisions.

    In this conversation recorded at Local Media Fest 2026 in Chicago, Baquet explains why strong local reporting gives communities a shared identity, helps residents understand the decisions affecting their lives and strengthens democracy.

    Baquet also shares a lesson local newsrooms can take from The New York Times: Ask what journalism you can provide every day that your audience cannot get anywhere else. He discusses the need for news organizations to communicate their value, become more transparent about editorial decisions and own their mistakes.

    Baquet now leads The New York Times’ Local Investigations Fellowship, supporting reporters pursuing ambitious accountability journalism in communities across the country.

    In this episode:

    • Why the erosion of local news affects the entire country

    • What local publishers can learn from The New York Times

    • How news deserts weaken accountability

    • Why communities must financially support local journalism

    • How transparency can rebuild audience trust

    • Baquet’s work supporting local investigative reporters

    Keep It Local is a podcast of Local Media Association, hosted by Ryan Welton. If you'd like to be a guest on the podcast, or if you'd like to sponsor it — email Lindsey Estes at lindsey.estes@localmedia.org and Ryan Welton at ryan.welton@localmedia.org.

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    6 分
  • The $1.1 Billion Cost of America's Local News Crisis | Matt Baker with Rebuild Local News
    2026/07/28

    What does the local news crisis actually cost communities?

    According to new research from Rebuild Local News, the answer is about $1.1 billion every year in higher borrowing costs alone.

    Keep It Local host Ryan Welton sits down with Matt Baker, director of research at Rebuild Local News, to discuss the organization's latest report and why communities without watchdog journalism pay more to finance schools, roads and public infrastructure.

    They also explore the broader consequences of news deserts, including civic engagement, public accountability, financial misconduct and the growing body of research showing that local journalism delivers measurable economic value.

    In this episode
    • Why lenders charge more when local news disappears
    • The connection between watchdog journalism and taxpayer costs
    • Examples of communities where accountability reporting made a difference
    • The broader economic impacts of news deserts
    • Why rebuilding local journalism will require more than one solution

    Guest: Matt Baker, Director of Research, Rebuild Local News

    Learn more about Rebuilding Local News at https://www.rebuildlocalnews.org/

    If you'd like to be a guest on the Keep It Local podcast or, perhaps, to sponsor Keep It Local — reach out to Lindsey Estes at lindsey.estes@localmedia.org and Ryan Welton at ryan.welton@localmedia.org

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    27 分
  • How Connecticut Public Uses AI to Surface Stories Hidden in Public Meetings
    2026/07/07

    Artificial intelligence is creating new possibilities for local newsrooms — including finding stories that they might not otherwise know about.

    In this episode of Keep It Local, host Ryan Welton sits down with Jim Haddadin, investigative editor at Connecticut Public, and Susan Bell, senior director of data and digital services, to discuss the organization's award-winning Public Meeting Monitor.

    The AI-powered system analyzes government meetings, identifies potentially newsworthy developments, and helps reporters uncover stories happening across communities throughout Connecticut.

    The conversation also explores Curio, Connecticut Public's audience-support chatbot, along with broader lessons about newsroom adoption, transparency, audience trust, and the future of AI in local journalism.

    Topics discussed:

    • Why Connecticut Public built the Public Meeting Monitor
    • How AI reviews and summarizes public meetings
    • The role of human journalists in the reporting process
    • Stories that originated from AI-generated news tips
    • Building audience-service tools with AI
    • Lessons for local news organizations exploring AI
    • Where newsroom innovation is headed next

    Guests:

    Jim Haddadin, Investigative Editor, Connecticut Public

    Susan Bell, Senior Director of Data and Digital Services, Connecticut Public

    Hosted by Ryan Welton for Local Media Association's Keep It Local podcast.

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    29 分
  • Journalism Careers Are Changing: Bridget Thoreson on Navigating What's Next
    2026/06/23

    The journalism profession is undergoing significant change, leaving many media professionals wondering what comes next.

    In this episode of Keep It Local, host Ryan Welton talks with Bridget Thoreson, founder of MyCareerRiver, about the realities of navigating journalism careers in an era of layoffs, disruption, entrepreneurship, and rapid technological change.

    Drawing from interviews with more than 160 professionals, Bridget shares practical insights on career reinvention, adapting to uncertainty, and recognizing the value of journalism skills beyond traditional newsroom roles.

    Among the topics discussed:

    • Why the traditional journalism career ladder no longer works for many professionals
    • The three principles that emerged from Bridget's career research
    • How journalists can reframe uncertainty as an opportunity for discovery
    • The surprising job-search breakthrough that helped one journalist land a job after more than a year of unemployment
    • Why skills matter more than titles
    • How newsletters, podcasts, consulting, and entrepreneurship are creating new opportunities for journalists
    • What media professionals can do today to prepare for the future

    Learn more about Bridget's work at MyCareerRiver.com.

    Would you like to sponsor a future episode of Keep It Local? Our membership comprises more than 3,000 local media companies of all sizes and media. We have a variety of ways to get you in front of key decision-makers within the industry.

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    26 分
  • Podcasting for Local Media: A Practical Playbook for 2026
    2026/06/16

    Podcasting can feel intimidating for local media organizations. Questions about equipment, studios, editing, distribution and monetization often stop projects before they begin.

    In this special episode of "Keep It Local," host Ryan Welton turns the microphone on himself to discuss his new LMII Innovation Insights report on podcasting and explain why he believes podcasts have become one of the most powerful content engines available to local media organizations today.

    Ryan shares practical lessons from his work in local journalism, digital audience strategy and podcast production, offering a step-by-step look at how newsrooms can launch sustainable podcast programs without massive budgets or complicated studio setups.

    The conversation covers everything from microphones and audio quality to Riverside workflows, video production, content repurposing and revenue opportunities through branded content.

    In this episode:
    • Why podcasting should be viewed as a content pillar
    • The biggest mistakes newsrooms make before launching a podcast
    • Why audio quality matters more than video quality
    • Recommended microphones, headphones and recording setups
    • Riverside vs. other remote recording platforms
    • Simple lighting techniques for better video podcasts
    • Editing workflows using Adobe Premiere Pro, Audition and HandBrake
    • Getting podcasts onto Apple Podcasts, Spotify and YouTube
    • Turning one podcast into articles, newsletters and social media content
    • Using podcasts to support branded content and sponsorship sales
    • Why long-form conversations are thriving in 2026

    Key Quote"It's not just video, it's not just audio, it's short clips. It's a written article."Resources Mentioned
    • LMII Innovation Insights Report: Podcasting
    • Riverside
    • Adobe Premiere Pro
    • Adobe Audition
    • HandBrake
    • Captivate
    • Beehiiv
    • Opus Clip
    • Canva

    Connect

    Have questions about podcasting, newsroom workflows or content strategy?

    Contact Ryan Welton at Local Media Association to continue the conversation.

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    31 分
  • Rising Star in Innovation: Ruby Jones on Community Storytelling, Media Literacy and the Future of Local News
    2026/06/08

    What happens when a journalist sees critical gaps between communities and local media?

    For Ruby Jones, the answer was to build something entirely new.

    Ruby is the founder of Empower Media Exchange, a Colorado-based nonprofit dedicated to community storytelling, media literacy, youth engagement and civic information. Her innovative work earned her Local Media Association's 2025 Digital Innovation Award for Rising Star in Innovation.

    In this episode of Keep It Local, Ryan Welton talks with Ruby about creating Colorado's first Community Information Commons, helping young people become storytellers, building trust through relationship-centered journalism and why communication skills matter far beyond the newsroom.

    In this episode
    • How Ruby's journalism journey began early
    • The inspiration behind Empower Media Exchange
    • Why media literacy is about more than spotting misinformation
    • Creating opportunities for youth storytellers
    • The role of intergenerational collaboration in journalism
    • Building the Community Information Commons
    • Why every organization should think like a media company
    • How local journalism can better connect with communities
    • The future of storytelling and audience trust

    About Ruby Jones

    Ruby Jones is the founder of Empower Media Exchange, a nonprofit organization dedicated to strengthening communities through storytelling, media literacy and civic engagement. Through initiatives including Front Range Focus, the Community Information Commons and NextGen Media Literacy Labs, she is helping create more inclusive pathways for people to share their stories and participate in local media.

    Resources

    Empower Media Exchange — https://empowermediaexchange.org

    Follow Ruby Jones on LinkedIn

    Follow Ruby on Instagram: @writing4real

    Local Media Association — https://localmedia.org

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    28 分
  • 2025 Digital Innovation Awards | Local Media Association
    2026/05/21

    Local Media Association revealed its 2025 Digital Innovation Awards on Wednesday, celebrating the local media organizations, journalists and teams pushing the industry forward through creativity, audience engagement and innovation.

    Presented in partnership with Upland Second Street, this year’s awards honored impactful work across audience growth, storytelling, AI, product development, public service journalism and new business models.

    LMA leaders said the honorees represent the resilience and forward-thinking ideas helping shape the future of local news at a time of rapid industry change. The awards recognize organizations and individuals developing fresh approaches to connecting with audiences, growing sustainable businesses and strengthening local journalism in communities across North America.

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    25 分
  • 1 Year of Keep It Local: The Ideas, Strategies and Trends Shaping Local Media
    2026/04/20

    This special anniversary episode of Keep It Local, a podcast from the Local Media Association, looks back at a full year of conversations with leaders across the local news industry.

    Host Ryan Welton highlights the biggest takeaways on revenue, AI, audience trust, and innovation — all focused on one mission: helping local media organizations build sustainable business models.

    🔑 What you’ll learn

    Branded content that actually works

    1. Why internal alignment is critical to success
    2. How storytelling drives advertiser value

    AI in the newsroom

    1. Practical use cases beyond writing
    2. How AI can improve accessibility and efficiency
    3. Why trust and transparency matter more than ever

    New revenue opportunities

    1. Donation strategies that convert audiences into supporters
    2. “Best of” campaigns as long-term revenue engines
    3. Monetizing short-form video and branded content

    Audience trust & data strategy

    1. What consumers actually think about AI in news
    2. How zero- and first-party data strengthen relationships

    Growth strategies for modern newsrooms

    1. Short-form video adoption
    2. Community-first engagement models
    3. Building direct audience relationships

    🎯 Why it matters

    Local journalism is evolving fast. The organizations that survive — and thrive — will be the ones that adapt, experiment, and connect deeply with their communities.

    This episode is a roadmap for doing exactly that.

    Editor's note: These podcast notes were written by AI from an episode transcript plus inputs from its host.

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    50 分