Kajabi looks simple. GoHighLevel looks powerful. But the real question is which one will actually help you grow your business at the stage you are in.

Today I’m walking you through the five questions you need to ask before choosing any platform, so you stop buying software because it is shiny and start choosing it because it solves a real problem. I mention replacing multiple tools, avoiding a growing tech stack, factoring in the real cost of outsourcing, and why customer support matters more than most people realise.

Then we get practical about Kajabi vs. GoHighLevel, including pricing, CRM pipelines, email marketing, funnels, automations, booking and calendars, and why GoHighLevel is often white-labelled under other names. I also share what we loved about Kajabi, what frustrated us, and why we ultimately moved to our GoHighLevel version, Automate Digital.

If you are trying to decide between Kajabi vs GoHighLevel, know that software will come and go, but your ability to make clear, intentional decisions is what actually grows your business.

00:00 Kajabi vs GoHighLevel

00:06 Five Buying Questions

01:07 Scalability And Support

01:46 Feature And Price Breakdown

03:00 Why Stage Matters

03:21 My Tech Stack Story

04:02 What Is GoHighLevel

05:15 Why We Chose Kajabi

05:55 Kajabi Pros And Pain

07:50 Switching To GoHighLevel

09:31 Expert Take From Kajabi Kate

13:24 Choosing The Right Fit

14:34 Final Decision Lesson

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LINKS

• For a copy of Emma's book'Go-getter: Raise your mojo, shift your mindset and thrive' – https://emmamcqueen.com.au/want-more/emmas-book/
• Day With The Queen Event - Melbourne - 22nd October, 2026 https://emmamcqueen.com.au/events/day-with-the-queen/
• August Go-Getter Event in Brisbane: https://emmamcqueen.com.au/events/go-getter-brisbane/
• BD Sprint: https://emmamcqueen.com.au/coaching-services/bd-sprint/

Mentioned in this episode:

Day With The Queen