Host Zac Shipley welcomes Fargo Realtor Kyle Olson to the show to discuss the intersection of professional success and personal purpose. Kyle opens up about his father's 16-year journey with dementia and how it inspired him to create "The Longest Open House"—a multi-day community event that has raised significant funds for the Alzheimer’s Association.

The duo discusses the logistics of living in an open house for 60+ hours, the importance of "bold commitments" in business, and why Kyle uses professional wrestling to attract donors. This episode is a masterclass in using your platform for something bigger than a commission check.

Key Highlights:

• From Theater to Tech to Real Estate: Kyle’s unique path to the industry.
• The Mission: Raising $100,000 for Alzheimer’s research.
• Tactics: How to keep people engaged during a 3-day live stream event.
• Advice: Why agents should find a cause they truly believe in.

About the Guest: Kyle Olson is a KW agent based in Fargo, ND, known for his technical expertise and his "Longest Open House" record-breaking fundraiser.

Join Kyle at https://longestopenhouse.com/
https://www.facebook.com/thelongestopenhouse/

Like, Follow, and Subscribe to LAN!
https://linktr.ee/kwgeeks

Zac Shipley from Level Up Real Estate in Milwaukee WI
zshipley@kw.com
414-435-2277

The Guest: Dustan Reed, a licensed agent with five years of experience based in Puyallup, Washington. Covering the Western Washington area from Seattle to the Oregon border, Dustan brings a unique, "non-corporate" perspective to the industry.

The Backstory: Before real estate, Dustan’s life was anything but standard. He spent years as a commercial deckhand fishing for salmon in the Aleutian Seas of Alaska. He shares a gripping (and humorous) story of narrow escapes from 1,000-pound grizzlies—an experience he jokingly compares to the dangers of finding unexpected strangers asleep in houses during property showings.

The "Geek" Connection: The core of the conversation explores Dustan’s deep passion for tabletop gaming, specifically Magic: The Gathering (Commander format), Warhammer 40,000, and Marvel Crisis Protocol.

Key Discussion Points:

• Authenticity in Business: Dustan discusses moving from Michigan to Washington and finding an industry that rewards hard work without the "ceiling" of corporate life.
• The "Purist" Debate: Zac and Dustan dive into a "divisive" topic in the gaming world: the intrusion of outside intellectual properties (like Spider-Man or Final Fantasy) into the original Magic universe.
• Building a Niche: The episode highlights how leaning into "nerdy" interests isn't just a hobby—it's a way to build a community and a referral network of like-minded "geek agents".
• The Evolution of Fandom: Zac relates Dustan’s gaming passion to his own obsession with Transformers, discussing how mainstream movies (even the ones they don't like) act as a "rising tide" that brings more diversity and inclusivity to geek culture.

The Bottom Line: This episode is a masterclass in how to stop being a "standard" agent and start leveraging your true identity—whether that involves fish guts, card games, or giant robots—to build a business that actually feels like fun.

Find Dustan Reed:

https://dustanreed.kw.com/

(253) 888-0241

dustanoftarkir@kw.com

https://www.instagram.com/therealestategm/

https://www.facebook.com/dustan.reed

Rebranding the podcast, rethinking the referral network, getting serious about delivering value and entertainment to my audience