Joe Ignace of Velocity 360 on Sales Science and increasing Close Rates
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One store Joe Ignace worked with found that 80% of its quotes never got a follow-up call.
Joe is the CEO of Velocity 360 CRM, and he joins Pete Shau to explain where dealers lose sales after the lead comes in. He started in door-to-door sales, learned to treat selling as a formula, and now helps shed, outdoor structure, and furniture dealers fix their lead management. Pete asks the practical questions: how fast is fast enough, which lead sources actually close, and what a dealer can do when the phone is ringing and the door is swinging at the same time.
Joe shares the close rates Velocity 360 has tracked by lead source, why a quote sent by email so often disappears, and the short list of numbers every dealer should be watching. The conversation also covers what a sales solution does that a blank-slate CRM does not, and why a tighter economy makes follow-up speed matter more.
Get Joe's Sales Scaling Roadmap at velocity360crm.com/sales-roadmap, or book a demo at velocity360crm.com and tell them The RTO Show sent you. Subscribe to our newsletter at thertoshowpodcast.com for more from the show.
What You'll Learn
- Why follow-up speed can matter more than lead volume
- How close rates differ between Facebook leads and 3D configurator leads, based on Velocity 360 data
- Where quotes leak out of the sales funnel and how automation closes the gap
- Five numbers that show whether you have a marketing problem or a sales problem
- One thing a dealer can do today to see every missed lead
https://velocity360crm.com/sales-roadmap
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