Bad tax advice has never been easier to find.

Jasmine DiLucci is a tax attorney, CPA, and enrolled agent who has built a large online following by calling out illegal strategies and the people selling them.

She joins Yuri to talk about why unqualified influencers gain so much credibility online, why disproving their claims takes far more work than making them, and what people misunderstand about the tax strategies used by the wealthy.

Jasmine also shares how she took over her parents’ firm, fixed its billing and client problems, and grew it into a team of 45 people. They get into pricing, firing bad clients, building the right team, and how educational content helped Jasmine establish trust with better clients.

The wealthy still plan around taxes. They just understand that saving money is rarely worth risking the entire business.

Episode Highlights:

0:00 - Introduction

0:53 - Meet Jasmine DiLucci

2:42 - Becoming a tax professional in high school

4:28 - Why bad tax advice wins online

9:08 - Growing up in a family tax firm

14:07 - Taking over and fixing her parents’ firm

17:36 - Why accountants struggle to communicate their value

19:07 - How better clients eliminate most firm problems

27:20 - Growing the firm to a team of 45

28:40 - Jasmine’s accounting firm technology

31:55 - How Jasmine started creating tax videos

36:00 - Managing the demands of social media

40:07 - Creating a roadmap for legal tax planning

43:31 - The real risk behind viral tax strategies

45:48 - How wealthy people make tax decisions

49:32 - Closing thoughts and where to find Jasmine

ABOUT HOST YURI KAPILOVICH

Yuri, aka #thefuncpa, has been in the accounting profession for over 15 years and has seen, first hand, the challenges the profession brings. After seeing that no firm was fitting the bill, Yuri set out to do things his own way with his firm K&A and the journey began with LinkedIn posting at the front end.

Yuri is proud to bring you #thefuncpa podcast highlighting the fun and all the amazing opportunities our profession can bring us all.

CONNECT WITH YURI KAPILOVICH

LinkedIn: https://www.linkedin.com/in/ykapilovich/

Newsletter: https://thefuncpa.beehiiv.com/

Website: https://www.thefuncpa.co/

CONNECT WITH JASMINE DILUCCI

YouTube: https://www.youtube.com/@taxleverage

LinkedIn: https://www.linkedin.com/in/taxleverage/

Website: https://jasminedilucci.com/