『Is the future all about marketing to machines?』のカバーアート

Is the future all about marketing to machines?

Is the future all about marketing to machines?

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10月19日まで。※適用条件あり

AI agents are replacing humans as the primary marketing audience. Isaac Ferreira, VP of Growth Systems and AI at Shift Paradigm, has spent 25 years building growth systems across defense, healthcare, and enterprise technology. He explains how brands need to build AI awareness and visibility so agents recommend them during customer queries. He breaks down the shift from human-to-human marketing toward machine-to-machine interactions, including brands deploying MCPs that let AI agents query pricing, delivery timelines, and case studies directly.

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